automate rev.ops.

Selling cybersecurity or any complex technical product breaks the traditional funnel.

The engineer leaves the signal. The CISO signs the deal. Your MQL confuses the two.

We are GTM Operations Partners for teams in cybersecurity and complex sales. We design signal-based revenue systems in Clay, then enable and coach your team to run them without us.

More than 100 teams served.

What we build with Clay:

→ Clay as the central data and intelligence layer for your GTM

→ TAM mapping and decision-maker identification across the full buying committee

→ Signal capture across LinkedIn, inbound and dark channels: hiring, funding, tech stack and engagement

→ Account scoring on two axes: brand awareness and readiness to buy

→ Routing that sends ready accounts to sales with full context attached

→ Bi-directional CRM sync with HubSpot or Salesforce

How we work:

Our framework, The Demand Compass, reads every account by how aware it is of you and how ready it is to buy. Each position gets one clear play.

We start with a GTM Diagnostic, build the system alongside your team, and close with knowledge transfer, full documentation and a 90-day roadmap. You own the system.

Enablement and coaching:

Hands-on sessions so your RevOps, marketing and sales teams understand the system, not just use it.

Who this is for:

→ Cybersecurity, devtools, data and AI infrastructure, and technical SaaS companies

→ Series A to C teams with long, multi-stakeholder sales cycles

→ Founders, CMOs and RevOps leaders who use Clay and want a system, not more workflows

Who this is not for:

→ Teams looking for one-off workflows or templates

→ Basic Clay setup help

→ Anyone treating Clay as a tactical enrichment tool

👉 Book a GTM Diagnostic call: https://calendly.com/marcos-automaterevops/intro