Market Map Enrichment
The Foundation of Clay Usage. End Result is your CRM pre-loaded with: - all Tier 1, Tier 2 and Tier 3 accounts - all Contacts that work at those accounts - with Revenue Potential of each Account
Expertise
- Account-Based Marketing
- Signals & Intent
- GTM Copilot
- Inbound Lead Enrichment
- Account Research & Scoring
ICPs
- Early stage startups (seed-Series A)
- Growth stage startups (Series B-C)
Industry
- SaaS
- B2B
- Industry agnostic
Language
- English
Pricing
- any budget
Minimum Engagement
- 3 months
Support
LeanScale Education
LeanScale is a team of expert-level B2B tech startup operators who know what it takes to build your GTM infrastructure at every stage of growth.
āLeanScale is the embedded GTM ops team behind some of the fastest growing names in B2B Tech, like Mistral, Chainguard, and Clio. And our team exclusively works with high growth VC B2B backed companies.
That's where we spend all of our time, all of our resources, all of our hiring, and we share all the work that we do with our customers on our YouTube channel, which is one of the largest in the entire B2B space.
We built LeanScale to support, go-to-market team's ability to scale quickly and efficiently.
Checkout some of our work here: https://www.youtube.com/@leanscale
"By partnering with LeanScale, we successfully automated account and contact enrichment processes using Clay. The outcome was a significant reduction in manual processing time, improved data accuracy, and enhanced sales intelligence capabilities. Our sales team's now able to focus on high-value activities."
Kelsey L.
RevOps at Fountain
Use Cases
Automated Outbound
Custom Signal Based Outbound. - Highly Prioritize Accounts with Timing Signals - Train Clayās AI agent to detect any number of custom signals unique to the ICP.
Inbound Enrichment
Real Time Inbound Lead, Account, Contact Enrich. End State: - Lead/Contacts: Enriched ASAP w/ details for routing/attribution - Accounts: Tier, Persona, Tech stack and routing data are fully populated.
Other Custom Use Cases
Bucket of Other Use-Cases (on top of 3 Foundational). Examples: - Lookalike Account Identification: After closing a deal, use Clay to identify similar accounts that could be potential leads, leveraging existing customer data. - Data Freshness Checks: Set up a system to refresh enrichment on target accounts that havenāt been updated in a specified timeframe (e.g., three months). - De-Duplication: Use Clay for CRM Hygiene and De-Duplication of Accounts and Contacts - Trusted Prospect Domain Enrichment: Replace @gmail email with company emails.