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Total amount raised
$325 Million
Latest funding date
1/1/2019
Location
Medallia has successfully raised funds through multiple rounds, culminating in a Series F round on January 31, 2019. The company was later acquired by Thoma Bravo for $6.4 billion on July 26, 2021.
What Is Medallia?
Medallia, founded in 2001 by Amy Pressman and Borge Hald, is headquartered in San Francisco, California. The company operates within the analytics, customer service, enterprise software, SaaS, and text analytics industries.
With an employee count ranging from 1001 to 5000, Medallia provides a SaaS platform focused on customer experience management. Their platform captures and analyzes experience data from various sources, utilizing AI technology to offer actionable insights that help reduce churn and enhance customer loyalty.
How Much Funding Has Medallia Raised?
- Series A
- Amount Raised: Not publicly disclosed
- Date: January 2011
- Lead Investors: Sequoia Capital
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To establish a strong foundation and accelerate initial growth.
- Series B
- Amount Raised: $35M
- Date: September 2012
- Lead Investors: Sequoia Capital
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To expand market reach and enhance product development.
- Series C
- Amount Raised: $20M
- Date: February 2013
- Lead Investors: Sequoia Capital
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To scale operations and support growing customer base.
- Series D
- Amount Raised: $50M
- Date: August 2014
- Lead Investors: Sequoia Capital
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To further develop the platform and expand into new markets.
- Series E
- Amount Raised: $150M
- Date: July 2015
- Lead Investors: Sequoia Capital
- Valuation at Round: $1.25 billion
- Motivation Behind the Round: To enhance capabilities in customer feedback analysis and support rapid growth.
- Secondary Market
- Amount Raised: Not publicly disclosed
- Date: July 2016
- Lead Investors: Not publicly disclosed
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To provide liquidity to early investors and employees.
- Series F
- Amount Raised: $70M
- Date: January 2019
- Lead Investors: Ankona Capital Partners
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To accelerate growth and innovation in customer experience management.
Total Amount Raised: $325M
Current Valuation: $6.4 billion
Key Investors
- Sequoia Capital
- Details: Sequoia Capital is a prominent venture capital firm known for its investments in high-growth companies. They have led multiple funding rounds for Medallia, significantly contributing to its financial backing.
- Investment Focus Areas: Technology, healthcare, consumer services, financial services
- Notable Investments: Apple, Google, Oracle
- Ankona Capital Partners
- Details: Ankona Capital Partners is a venture capital firm that focuses on investing in early-stage technology companies. They led Medallia's Series F funding round.
- Investment Focus Areas: Not publicly disclosed
- Notable Investments: Not publicly disclosed
What's Next for Medallia?
Medallia stands at the cusp of significant growth opportunities, driven by the increasing importance of customer experience management in the enterprise sector. With substantial financial backing and a robust platform, the company is well-positioned to expand its market share by targeting large enterprises and diversifying its client base. The recent $150 million funding round underscores investor confidence and provides the resources needed to enhance their technology and services.
Future fundraising opportunities appear promising, given Medallia's track record of successful funding rounds led by Sequoia Capital. As the company continues to innovate and expand, it may attract further investments to support its growth trajectory. However, Medallia will need to navigate challenges such as competition from other CRM and CEM platforms and the necessity to continuously innovate to meet evolving customer expectations.
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