Rxbar Email Format

Rxbar uses the first.last format, so Jane Smith would be jane.smith@rxbar.com.

Rxbar offers several product lines including Classic 12g protein bars, Nut Butter and Oat bars, High Protein bars, RXBAR Minis, and Protein Energy Bites. All are made with simple real-food ingredients like egg whites, dates, and nuts, with no artificial additives.

Rxbar prints its core ingredients directly on the front of every package, listing items like "3 Egg Whites, 6 Almonds, 2 Dates, No B.S." so consumers can see exactly what they are eating before flipping the bar over.

Leslie Serro serves as Vice President of Marketing, Sweet Snacking for Accelerator, a division of Mars Snacking that oversees Rxbar alongside other snack brands. You can use Clay to find her verified contact details at rxbar.com.

Peter Rahal and Jared Smith created the first RXBAR in 2013 in a basement in Glen Ellyn, Illinois, investing $5,000 of their own money. Kellogg acquired the company for $600 million in 2017, and it later became part of Mars via the Kellanova acquisition completed in late 2025.