Lives GTM

Sculpt 2026 Keynote

The future of GTM: how the fastest-growing companies are building self-improving revenue engines—and a first look at what Clay is building.

Construire avec Clay : la feuille de route produit de Clay avec son PDG Kareem Amin

On lance 12 fonctionnalités en 12 semaines : notre CEO Kareem Amin détaille notre roadmap produit et fait des démos.

Behind the Scenes of Clay’s Marketing & Growth

Join Clay's Bruno Estrella & Davide Grieco as they reveal the marketing and growth strategies behind Clay's rapid rise.

The Future of GTM : What Does Growth Actually Do? - SLG edition

Growth in SLG: How to build account lists, move deals with sales, and adapt to AI agents. Real tactics from Clay, Ramp, Leand Netic leaders.

The future of GTM: The AI-native SDR

What does an AI-native SDR motion actually look like? Clay, Notion & Decagon leaders share real workflows, & what's driving pipeline.

How to use ChatGPT for Prospecting with Clay

How sellers use ChatGPT + Clay to find emails, map buying centers, draft outreach, & prep for calls. Hosted by Clay’s founder + Head of SDRs

What Works for GTM in 2026

How top GTM teams use 1st and 3rd party data to score fit and engagement and prioritize the right accounts across sales and marketing.

How to Build an Account and Lead Scoring Model in Clay (Live Workshop + Template)

Build an account and lead scoring model live in Clay Workflows and leave with a template you can copy and adjust to your own weights.

How the Best GTM Teams Run Clay in 2026

See how Clay grew into a full revenue engine with live audiences, agents, and sequences, learn frameworks for evolving plays with clay 2.0.

How first-party signals become your GTM moat

Why do first-party signals beat third-party data in GTM? Verkada's Cody Leovic explains, plus the Clay workflows behind a 33% reply rate.

What Works for GTM in 2026

How top GTM teams use 1st and 3rd party data to score fit and engagement and prioritize the right accounts across sales and marketing.

How to Get More Replies From Cold Email: Live AMA With an Expert Behind 60,000 Positive Replies a Year

Ask Eric Nowoslawski anything about cold email. He generated 60,000 positive replies last year and is answering live questions.

Claude for Small Business: Build Your Growth Engine with Clay

Small business prospecting with Clay in Claude: turn one growth goal into a repeatable workflow for list building, enrichment, outreach.

The Next Gen SDR: Live AMA with the Heads of Sales Development at Clay & Notion

Rob Cook, Head of Sales Development at Clay, and Johnny DeFazio, head of SDR Development at Notion, are joining forces for a live AMA.

Agentic GTM with Grok Bot & Clay

A working Grok bot playbook for GTM, from the founder of Growth Engine X. Lead loading, deliverability, Clay CLI, and real spend.

Reconstruire la stack marketing à l’ère de l’IA

Comment les équipes marketing utilisent une couche de données partagée pour lancer des campagnes efficaces et développer leur Pipeline.

Shorter Forms, Higher Conversion Rates | Inbound Lead Enrichment 101

How to shorten your lead capture forms and auto-enrich missing fields in Clay to boost conversion rates.

Signal Driven Outbound | Trigger Outreach with Buying Signals in Clay

How to use buying signals — job changes, news, web intent — to trigger timely, relevant outreach in Clay.

Une mine d’or locale | Trouver des entreprises avec Google Maps + Clay

Comment importer des données d’entreprises locales depuis Google Maps dans Clay et créer un workflow de prospection géociblée.

Growth Strategy Live: Signals 101

An intro to Clay Signals — how to track job changes, company news, and social activity to power outbound.

Messy to Magic: Set Up Your CRM for Success in Clay

How to clean, normalize, and enrich your CRM data in Clay so your GTM team is always working from good data.

Scheduling in Clay

How to schedule Clay workflows to run on a cadence — including digest summaries and automatic CRM updates.

Dévoiler Claygent : le processus idéal pour créer des prompts

Comment rédiger des prompts pour tirer le meilleur parti de Claygent, l’agent IA de Clay qui recherche des personnes et des entreprises.

Clay pour les startups : construis ton moteur Outbound automatisé

Outbound pour les startups : comment les startups peuvent trouver leur ICP en créant un moteur d’Outbound automatisé et mesurable

Clay for Sales & RevOps EMEA Demo

From our EMEA GTM team, see the most relevant Sales & RevOps use cases in Clay, including a live table build and Q&A.

Clay for Sales & RevOps Demo

From CRM enrichment to TAM sourcing and AI messaging, see 5 Sales and RevOps use cases in Clay, including a live table build and Q&A.

Clay for Growth & Marketing Demo

From signals to inbound lead management to ABM and paid ads, see 5 Marketing use cases in Clay, including a live table build and Q&A.

Clay for Growth & Marketing EMEA Demo

From our EMEA GTM team, see the most relevant Marketing use cases in Clay, including a live table build and Q&A.

Introducing Clay's MCP

The workflows your Ops team has built in Clay can now be invoked by any rep, directly from Claude or ChatGPT. No Clay login required.

Audiences: centralize and act on your GTM data at scale

Learn how to centralize data from your CRM and data warehouse in Clay and build high-intent Audiences you can directly take action on.

Clay Certifications Studio: CRM Enrichment

Learn what production-ready outbound looks like, sequence logic, AI copywriting, error handling, and segmentation. Come ready to build.

Studio de certifications Clay

Découvrez la capture de Lead, le scoring, le routage et la logique de réponse au sein d’un système complet et opérationnel.

Clay Certifications Studio

Clean CRM data is the foundation of everything. Learn to build enrichment workflows that are certified, scalable, and production-ready.

How Clay Functions + MCP power Enterprise GTM workflows

Join Jen Igartua and Everett Berry live to see Clay's new Functions + MCP layer in action and debate where it holds up at enterprise scale.

Le playbook GTM basé sur l’IA que les sociétés en portefeuille de HIG utilisent pour générer du Pipeline

Comment les entreprises du portefeuille de HIG utilisent l’IA agentique et Clay pour restructurer leur GTM et générer un Pipeline concret.

Créer un moteur de Profil similaire à partir des opportunités remportées avec Clay & Lusha

Everett Berry et Omer Levy vous montreront comment créer de zéro un moteur de Profil similaire pour les ventes conclues avec Clay et Lusha.

Turning leads into deals with Clay and Attio

Watch Clay and Attio turn a form fill into a fully routed, valued, and staffed deal automatically

How to Build a Reporting Engine

Analyze which ICPs drive revenue, where deals are slipping, and what's underperforming. Turn those insights into clear next actions.

Why Most GTM Teams Fail In Europe (And What The Winners Do Differently)

Learn why most GTM playbooks break in Europe and how winning teams fix the data layer, ditch volume, and scale across 28 markets.

Transformer le battage autour de l’IA en chiffre d’affaires en 2026

Comment créer des données prêtes à convertir, automatiser le scoring d’intention et orchestrer l’Outbound dans Clay.

How To Build A Pipeline Of Physician Relationships At Scale

3 plays to find, qualify, and reach the right physicians - using data most HealthTech teams don't know exists.

How To Build A Repeatable Outbound Motion For Manufacturing Companies

3 plays to build, qualify, and reach your full manufacturing buyer list - beyond the trade show floor.

How to use ChatGPT for Prospecting with Clay

How sellers use ChatGPT + Clay to find emails, map buying centers, draft outreach, & prep for calls. Hosted by Clay’s founder + Head of SDRs

Maîtriser la prospection multicanale avec Woodpecker et Clay

Harry de Cold IQ et Margaret, PDG de Woodpecker, décryptent comment combiner Clay et Woodpecker pour mener une prospection multicanale.

Construis ta stratégie d’influence avec Modash et Clay

Intégrations partenaires

Comment créer un moteur de données qui s’auto-entretient

Découvrez comment créer un moteur de données autonome qui nettoie, enrichit et priorise en continu vos données GTM.

Comment nous avons choisi les meilleurs Fournisseurs de données en Europe

Un bon GTM commence toujours par de bonnes données. Découvrez comment nous avons testé et sélectionné les meilleurs fournisseurs en EMEA.

Les stratégies GTM qui fonctionnent vraiment en Europe

Découvre les tactiques précises qui stimulent le Pipeline, la conversion et la fidélisation dans toute la région EMEA en 2026.

Stop Wasting Your First Party Data

Turn Gong call transcripts into an automated GTM engine - pre-call prep, follow-ups, CRM updates, and buying signals built live.

Boostez vos workflows ABM avec HubSpot et Clay

Crée des flux ABM plus efficaces avec Clay + HubSpot. Apprends à cibler, enrichir et convertir des comptes à forte valeur.

Clay Cup 2026: Strategy, prep, and more from finalists

See how finalists from Clay Cup 2025 prepared, competed, and how their life changed because of Clay Cup

Récap du lancement de Sculpt

Tout ce que Clay a lancé lors de sa toute première conférence, et comment en tirer le meilleur parti.

Clay Cup 2025 Finals Livestream

Watch Javeria and Matuesz compete live at Sculpt to identify the top 10 candidates for the Head of Sales role at EchoStage.

Break Into International Accounts: Outbound tactics to win global buyers

See how Outcome CEO Hyuk turned 4,600+ buyer conversations into 300+ opportunities in new markets using Clay.

Cold Email Glow-Up: Rebuild a real email live to maximize cold outbound

On 9/30, Ruadhán Ó Cúláin takes a real cold email that underperformed, shows what went wrong, and rebuilds it live.

Doublez vos performances en Outbound à froid

Comment utiliser les signaux d’achat et la personnalisation par l’IA pour créer des messages Outbound qui décrochent des démos

Bien démarrer avec Clay (pour les startups)

Dans ce live, on voit tout ce qu’il faut pour démarrer quand on a fondé une entreprise ou qu’on pilote la croissance.

Analyse approfondie du produit : Audiences

Karishma et Grant vont parler en détail des audiences, de ce que ça signifie pour les clients et pour vos workflows.

AI Skills Certification Studio

Build AI-powered workflows that meet real cert standards—prompt structuring, model selection, output parsing, and conditional logic.

GTM Engineering : une nouvelle voie professionnelle pour les femmes dans la vente

Dorothy, Ashley et Tong Tong de Clay rejoignent Alexine Mudawar, PDG de Women in Sales, pour décrypter le rôle en GTM Engineering

Clay for Sales & RevOps — EMEA Demo

From CRM enrichment to TAM sourcing and AI messaging, see 5 Sales and RevOps use cases in Clay for EMEA, with live table build and Q&A.

Clay for Growth & Marketing — EMEA Demo

From signals to inbound lead management to ABM and paid ads, see 5 Marketing use cases in Clay for EMEA, with live table build and Q&A.

Why Most GTM Teams Fail In Europe (And What The Winners Do Differently)

Learn why most GTM playbooks break in Europe and how winning teams fix the data layer, ditch volume, and scale across 28 markets.

Comment nous avons choisi les meilleurs Fournisseurs de données en Europe

Un bon GTM commence toujours par de bonnes données. Découvrez comment nous avons testé et sélectionné les meilleurs fournisseurs en EMEA.

Les stratégies GTM qui fonctionnent vraiment en Europe

Découvre les tactiques précises qui stimulent le Pipeline, la conversion et la fidélisation dans toute la région EMEA en 2026.