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Enrich Dynamics with 100+ data providers and AI Agents.

Transform your CRM into a goldmine, filled with AI generated research and all the info you need to prioritize the right accounts, reach out to the right contacts, and utilize the messaging that addresses their pains.

Talk to a GTM Engineer
Clay signals UI

Trusted by 300,000 leading GTM teams of all sizes

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Hackathon
A full AI GTM hackathon focused on building real things: social listening tools, personalized graphic generation at scale, and dramatically improved EMEA phone number coverage with Clay and Canva.
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Case study
Clay should be an essential pillar of every company's GTM stack, enabling outbound built on the highest quality data foundation possible.
CRO
Stevie Case
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Case study
Clay is helping us nail the fundamentals: who to target, how to identify them, and how to automate the administrative parts of getting that data into a salesperson's hands
Alexander DeMoulin - GTM Ops at Intercom
Director of GTM Ops
Alexander DeMoulin
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Hackathon
Our first AI Hackathon week in SF with Google brought builders together to move fast and build real things. Working side by side, we unlocked data across YouTube, Ads, Cloud, Intrinsic, and CapitalG, and turned it into AI workflows that are practical, powerful, and ready to use.
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Case study
Clay enables our team to rapidly experiment with trigger driven workflows, and 3rd party enrichment data. We’re able to move fast and drive outsized impact on GTM execution – all while using a tool that’s fun, creative, and cutting edge.
Revenue Strategy & Data
Scotty Huhn
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Case study
"Every lead is pre-qualified, scored on unique signals, and routed automatically through Clay. We're now generating pipeline from segments we weren't even touching before."
Growth
Raman Khanna
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Case study
Clay is a game changer for marketing, data, and operations. We have 3x our enrichment rate with Clay’s combination of data providers vs. our previous solution.
Head of Sales Operations
Adam Wall
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Case study
Clay is the Rippling marketing team's secret weapon. It has helped us build an experimentation-driven GTM motion that iterates on ideas and scales what works. We've achieved breakthrough outbound email performance, deeply enriched our customer base with AI, and more.
Ryan Narod, VP, Corporate & Integrated Marketing – Rippling
VP, Corporate Integrated Marketing
 Ryan Narod
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Case study
Clay has become the orchestration layer for everything GTM. Salesforce for record-keeping, Snowflake for product data, and Clay for turning it all into automated action.
Marketing Operations
Kyle Ketchum
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Case study
Clay is a central part of our outbound campaign program. It’s helped us fully automate lead enrichment that previously required expensive and time consuming manual research.
Director of Growth
Davide Grieco
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Capabilities

A list of Claygent template actions people can use inside a Clay table

Automate manual research so your reps can focus on selling

Utilize our AI research agents to automate manual sales work and generate information your teams will be excited to use. Never waste time manually researching companies again.

A product modal of Clay waterfall enrichment to find people's phone numbers using multiple providers.

Never miss an opportunity because of bad data

Triple your coverage rates with Clay’s waterfall approach to enrichment. We use multiple providers behind the scenes to maximize coverage. Ensure every contact has a valid phone and email.

Product representation of Clay intent signals

Reach your prospects at the right time with Clay Intent Data

Continuously track buying signals across the entire market. Clay can identify this information and push it to Dynamics so your reps are set up for success with a timely event.

Track job changes
Track new hires
Track job promotions

Coverflex uses Clay to monitor their entire TAM for intent signals and automatically trigger outbound emails.

Anthropic uses Clay's AI research agent to improve lead scoring with custom fields

Read case study
3x
Data enrichment coverage
4h/week
Saved with automations
80+
Vendors consolidated with Clay
3M+
3M+
Companies prioritized
200+
Demos per month
5x

Team output