Draft outreach personalized to each lead
Stop wasting time manually copywriting emails. Use Clay’s AI message writer to help draft personalized outreach that resonates with your prospective customers.
A strong data foundation means hyper-personalized outreach
Step 1: Do deep customer research data with Clay's 75+ enrichment tools. Step 2: Use your research in our AI messaging tool to write emails that stand out—at scale.
Personalization like you’ve never seen it before
Craft unique messages
Personalize email lines to each prospect to make your messages stand out. Cite research on company mission, open roles, job titles, and more. Write your own prompts or use our AI templates!
Send messages to your email sending tool in seconds
Once you've generated personalized outreach, send it to your email sending tool to launch campaigns in seconds. We integrate with Smartlead, Instantly, Salesloft, Outreach, Customer.io, and more.
See an example in action...
By using Clay, we are able to quickly get data on our target accounts and prospects from dozens of data sources, without spending a fortune. Our team is obsessed with Clay - we use it for data enrichment, cold outbound, and creating personalized messaging at scale. With Clay, our BDRs work smarter, not harder.
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Learn with our resources
Check out Clay University, read our GTM blog, or try out our top templates to transform your growth ideas into outreach in minutes.
Clay University
Master Clay in a few core lessons. Uplevel your data enrichment, craft better outbound messages, and book more meetings.
Go-to-market blog
Our best content on growing your GTM motion, from outbound sales automation to AI lead generation.
Integrations
Browse through all the integrations you can connect to Clay in seconds and discover what you can do!
Clay Experts
Hire a Clay Enterprise expert or find a Clay partner to help with your next project.
Clay’s Chrome Extension
Clay’s Chrome Extension makes it wicked easy to find leads almost anywhere on the internet.