Clay (Free) to find high-intent companies and contacts via TrustRadius
Before you begin
The Swarm helps companies tap into their extended networks — like teammates, advisors, and investors — to find warm paths to target prospects. Instead of relying on cold outreach, you can use real connections to open doors faster and close more deals. And now, Clay naively integrates with The Swarm, making it even easier to put your network to work.
In this Claybook, we’ll show you how to use The Swarm to find warm intros to people or companies based on your Linkedin connections so you can reach out to people with a higher likelihood of responding.
How it works
- First, paste in LinkedIn profile URLs of target contacts and The Swarm will find connections of yours that know them
- Then DeepSeek will draft a warm intro request to your connection
- Next, for when you know which accounts you want to target but not the people, paste in website domains and The Swarm will find colleagues who know people in job titles you specify
- Then DeepSeek will draft a warm intro request to your colleague
Steps
Copy this template
First, copy the exact Clay template we use to run this Claybook here.
If you’re already a user, you’ll be directed to your workspace. If not, you’ll be prompted to create a free Clay account.
The interactive demos on the right will guide you through each step of this Claybook.
Step 2:
Find connections who know your target prospects
Next, for when you know the target person you want to contact but need a connection, use Clay’s native integration with The Swarm to find people you know who are connected to them.
Then use DeepSeek draft a warm intro request using DeepSeek that asks your contact to politely make a connection.
Step 3:
Find colleagues who have contacts at your target accounts
Next, for when you know the target account you want to prospect to but not a target contact, use Clay’s native integration with The Swarm to find colleagues who know people in specified roles at target accounts. Then use DeepSeek to draft a different email with slightly different messaging.
Copy the template
Get warm intros to champions at target accounts using Clay's native integration with The Swarm.
Copy this template to start enriching and automating pre-meeting notes with Clay.
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