Find recent company product updates and include in personalized email
This recipe creates a custom image for use in a campaign. The image is templatized just like an email, with the ability to create custom colors and add custom images into a campaign. This uses a tech called Dynapictures, and is a higher-effort campaign. However, if done correctly it can also show real effort and work better than a plain text campaign.
This first template shows how the HTTP API integration is oriented so it can send pictures (in this case, the person's LinkedIn profile picture) to Zapier. From Zapier, it connects to Dynapictures and creates the image, which then sends to the second table.
To continue this play, read more on the second table in this sequence
In order to run this workflow, you'll need to use the two templates below:
Once you've copied both of these templates into your workspace, follow the instructions in the video above to:
- Set up "GET Calls" to retrieve calls from Gong
- Send your call data to a separate table for enrichment
- Get the call transcripts and details
- Setup HubSpot lookups and updates
- Send next step notes summarized from Gong call recordings through Slack
In this workflow, you'll need to have attended a LinkedIn event to extract a list of prospects from it. Once you've successfully pulled in a list of LinkedIn profiles from an event listed on LinkedIn, you'll be able to determine the following:
- Seniority based on their job title
- Company details
- Whether a prospect fits under your ICP and is compatible with what you are offering
This workflow will allow you to:
- Find and enrich local businesses with emails, telephone numbers, websites, and Yelp reviews
- Create a sales pitch tailored to each prospect based on the value proposition of your business
- Generate a cold-call template to reach out to your prospects with warm intros
For detailed instructions on how to use this template, check out this Claybook