Partner UP is a Clay Advanced Artisan Partner and currently the only Clay Solutions Partner based in Washington state. Our team is Clay-certified, with multiple four-time certifications, and brings experience as a Clay cohort TA, Clay Cup coach, and Clay Cup judge. We teach GTM in the Clay by Maven Growth Series and host Clay Club Seattle and Clay Club Istanbul.
Clay is the build layer for most of what we do. We use it to source and score enterprise account lists, run waterfall enrichment across 150+ providers, build custom signals when off-the-shelf intent data falls short, enrich and route inbound leads before they hit a rep, keep HubSpot and Salesforce clean, and sync outbound audiences with LinkedIn and Google ads. Everything we build in Clay writes back to the CRM, so the system stays measurable after handoff.
Our team brings enterprise sales experience from Spotify, Microsoft, and Salesforce. That background shapes how we build: for buying committees, long cycles, and multithreaded deals, where a single champion is never enough.
Results from recent engagements: a 27% increase in prospect-to-lead ratio for a B2B marketplace, a 22% prospect-to-lead lift and 32% revenue growth for an HR tech company, and 18 enterprise clients acquired for an AdTech company.
We are a solution partner of Clay, ZoomInfo, Asana, Lemlist, HeyReach, Instantly, and many more. Engagements run for a minimum of three months. We work best with founders, sales leaders, and RevOps teams already selling who need structure that holds up as volume and complexity grow.
Lean GTM. Clean Data.
We build Clay workflows that keep your CRM accurate and complete, enriching contacts and companies with verified data, filling gaps across firmographics, tech stack, and org structure, and automatically syncing everything back into HubSpot or Salesforce.
We build scored, enriched account lists for B2B teams targeting enterprise. Firmographic filters, tech stack fit, and hiring data are layered into a clean, prioritized list so your team works accounts worth working, not a bulk export.
We design and deploy full outbound infrastructure: domain acquisition, mailbox setup, warmup, deliverability configuration, sequence architecture, stage-by-stage copy, and personalization logic tied to your ICP. Built for volume without burning sender reputation.
We build Clay workflows that monitor hiring signals, intent data, and job-change triggers to surface accounts exhibiting buying behavior. Where standard signals fall short, we build custom ones, pulling from unique data sources to match your specific ICP and market.
We build automated inbound enrichment systems that score, route, and prioritize leads the moment they enter your funnel. Every inbound contact is enriched with company data, tech stack, and fit signals before it reaches your team.
We implement HubSpot as a full revenue operating system for B2B teams. Pipeline architecture, deal stage logic, lifecycle tracking, automation workflows, and reporting, scoped for complex enterprise sales motions, not generic templates.
.png)
