Reps can access Clay via MCP
Prospect target accounts in ChatGPT and Claude
Find ICP contacts
Search for people working at a target company, based on filters like job title, location and more.
Enrich with context
Enrich prospects with data like their work history, thought leadership, and custom data points.
Run ops workflows with a prompt
Reps can trigger Ops-built workflows like enrichment waterfalls, lead qualification, and outbound sequences, right from chat.
“Clay's MCP helps us find and enrich ICP contacts across multiple providers and push them into Salesforce for SDR follow-up, all from inside Claude. Budget guardrails and admin controls mean reps can move faster without Ops losing control.”
Zach Matek
Your ops team's best workflows, available to every rep
Run GTM workflows with a prompt
Your ops team has built enrichment waterfalls, ICP scoring, and outbound sequences in Clay. Functions package those workflows so any rep can run them from ChatGPT or Claude.
Ask "What do we know about Figma?" and get back a fully enriched, ICP-scored profile in seconds.
Guardrails that scale with your team
Control which Functions are available, set credit budgets per rep or team, and see exactly who's running what. Roll out to a pilot group or open it up to everyone. Reps move faster without Ops losing control.
Power account research
with Clay MCP
Connect Clay MCP and run complete account and contact research from wherever your team works.
Get started
Prompt Claude or ChatGPT to use Clay Functions, reason across your Audiences, or return up to 20 People Search results.
Try prompts like:
Clay, find me the buying committee at [Account] — I need Finance, IT, and Operations at the VP and Director level
Clay, pull every VP and above at [Account] across Revenue, Finance, and IT. I want names, titles, tenure, and contact info
Clay, write three different emails — one for the CFO, one for the VP of Sales, one for the RevOps lead at [Account] — each one tailored to what they'd care about
Clay, run [custom function] outreach generator for jeremy@acme.com
Clay, get [custom function] phone number
Learn more
FAQ
What data sources does Clay MCP use?
Clay MCP in pulls from a subset of its 150+ third-party data providers to give you comprehensive coverage across contact data, company intelligence, and web research.
What if I need data that isn't available?
If you need additional data points or more advanced workflows, access the full Clay platform at app.clay.com with your same account. Move your existing table from ChatGPT or Claude by clicking Open in Clay.
Can I search for companies?
People search is supported on all plans. Enterprise plans connected to Audiences have access to company search.
How many credits do I get?
New users receive 500 credits to test Clay in ChatGPT. If you reach your limit, you can continue searching for people without enrichments, or upgrade to a paid plan for full functionality.
Can the app be used for free?
All users receive 500 credits to test this feature. When you reach the maximum number of credits within the ChatGPT interface, you can:
- Continue running people searches in ChatGPT for free, but without enrichments like email.
- Continue building in your trial account directly in Clay, with full functionality and 2,000 more credits.
- Upgrade to a paid plan.
Can I use this on mobile?
Yes, Clay in ChatGPT works on both desktop and mobile devices.
What data points can Clay enrich?
Clay can enrich your searches with the following data points:
- Claygent (including some Claygent templates)
- Revenue
- Funding
- Tech stack
- Website traffic
- Headcount growth
- Open jobs
Enterprise accounts with Audiences enabled can also enrich company-level data points.
What countries is the app available in?
Clay in ChatGPT and Claude is available globally.
Do I need a subscription?
No, you only need to be logged in to ChatGPT or Claude.
Why aren't phone numbers available?
Phone number enrichments are available in Clay paid plans.
Will this use credits from my account?
All users receive 500 bonus credits to test the app. After that, credits will be drawn from your paid plan.
How does pricing work?
Usage credit pricing is the same as standard Clay plans. Think of Clay MCP as an additional interface where you can use credits. This experience is built for one-to-one operations, so credit usage per MCP invocation typically ranges from 20–100 credits.