Directory/SalesPlaybook AG
SalesPlaybook AG

SalesPlaybook AG

Artisan
Switzerland, Zürich
Expertise
  • Signals & Intent
  • AI Outbound
  • Inbound Lead Enrichment
  • Account Research & Scoring
  • TAM Sourcing / Prospecting / List-Building
ICPs
  • Growth stage startups (Series B-C)
  • Mid-Market / Enterprise
Industry
  • SaaS
  • B2B
Language
  • English
  • German
Pricing
  • $5k+ a month
Minimum Engagement
  • 6 months

We help seven- to eight-figure B2B software companies in DACH to generate qualified sales pipeline.

Our Services:

  • Messaging and positioning strategy
  • LinkedIn content strategy & LinkedIn thought leadership ads
  • Organic LinkedIn founder/exec content

Clay Centered Services

  • TAM Sourcing & AI Outbound
  • Signal-based Outbound
  • Sales Automation & Efficiency (Inbound Enrichment, AI Research, Scoring)

Case Studies

https://www.thesalesplaybook.com/clients

Use Cases

Automation of Lead Management and Outreach Process (SDR Support/ Agent)

Problem: Sales teams spend significant time on manual research and dealing with inaccurate data, leading to inefficient outreach campaigns. Solution: Automates lead data enrichment and segmentation, integrates this directly into the CRM (e.g., HubSpot). Sales teams receive automatically enriched leads with all the necessary information, ready for targeted outreach campaigns. Benefits: 1. Time Savings: No more manual research. 2. Targeted Outreach: More precise, personalized outreach campaigns. 3. Efficiency Boost: Streamlined lead management and resource-saving processes. 4. Scalability: The system works for a large number of leads without additional effort.

Reviews
5
2 reviews

Experienced experts for outbound

Salesplaybook AG helped us build an efficient outbound engine for marketing and sales, using Clay as a central platform and integrating our CRM along with other tools for signal-based marketing. Their experts invest significant time in developing a tailored solution—strategy always comes first. The implementation was carried out with deep expertise and a meticulous focus on optimization down to the smallest detail. Highly recommended!

Built our entire signal-based outbound engine. We’d recommend them anytime.

Salesplaybook built our entire signal-based outbound engine, and we are extremely satisfied with the result. What sets them apart is the combination of deep technical know-how, solid process experience and real go-to-market expertise. That mix has supported us enormously in building a scalable outbound motion. We would work with Sales Playbook again anytime.

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