Find the Pipeline Hiding in Your CRM: Agentic ABM with Clay + Claude
Run agentic ABM on your CRM with Clay Audiences, segments and Workflows, using Clay's CLI.
Your CRM already holds your warmest pipeline: accounts that know you and are showing buying signals right now.
In this live build, Matteo Fois uses Claude and Clay's CLI to run agentic ABM using your CRM, and Clay Audiences segments, and orchestrating with Workflows to pick the next best action for each account.
You'll leave with a Claude skill that builds the same segments and Workflows in your own Clay workspace.
What you will learn:
Build a Clay Audience from your CRM, with live segments for your warmest accounts and their buying signals
Create Workflows where Account Agents pick the next best action for every warm account through Clay's CLI
Increase replies and pipeline with Sequencer campaigns based on buying signals