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How to find B2B contacts
Describe your target industry and market
Add the target industry or market you want to reach. Sculptor searches Clay's people database for matching B2B contacts and waterfalls through 150+ providers to find a verified email.
Sculptor sources contacts and verifies emails
Sculptor searches Clay's B2B contact data for people matching your target industry, filtered by role and company. It then waterfalls through 150+ providers in sequence, charging credits only when a verified email is found.
Get a table with name and verified email
Your finished table has contact name and verified work email for matched rows. Push to Smartlead, Instantly, or your sequencer to trigger a campaign the moment a row lands.
Why Clay for finding B2B contacts (Apollo alternative)
People search filtered by role, seniority, and function
Narrow your contact list to the exact buying committee, filtering by job function, seniority tier, and location. Clay's Find People dataset returns matched contacts without wasting credits on titles outside your ICP.
150+ provider waterfall for verified emails
Get a verified work email for matched contacts. Clay waterfalls through 150+ providers in sequence, charging credits only when one returns a confirmed hit, routinely tripling coverage vs. a single-provider tool.
Catch-all and role-based inbox flagging
Every address gets a verification status before it leaves Clay: valid, invalid, catch-all, role-based, or unknown. Catch-all and role-based inboxes are flagged so your bounces stay low when campaigns go live.
Direct sync to Outreach, Salesloft, or Smartlead
Push verified contacts straight to Outreach, Salesloft, or Smartlead with field mapping preserved, no CSV export needed. Contacts land in your sequencer campaign the moment a verified row is ready.
Clay is a game changer for marketing, data, and operations. We have 3x our enrichment rate with Clay’s combination of data providers. Clay makes it easy to use AI for GTM initiatives, unlocking new workflows that were infeasible before.
Frequently asked questions
How does Sculptor find B2B contacts by industry?
Sculptor takes your target industry or company type, builds a list of matching companies, then runs waterfall enrichment across 150+ contact-data providers like Prospeo, DropContact, and Datagma. It searches each provider in sequence and stops when it finds a verified email, returning company name and verified email in every row.
How accurate are the B2B emails Clay finds?
Coverage typically jumps from 30% with a single provider to 80%+ with Clay's waterfall approach. In Clay's own benchmark of 4,700+ contacts, top providers like Datagma hit 97.7% confidence on SMB emails and Leadmagic reached 89% coverage. Running multiple providers in sequence catches contacts that any single database misses.
Can I find B2B contacts for a whole list at once?
Yes. Paste a list of target industries or company types, upload a CSV, or pipe rows from an existing Clay table. Sculptor processes every row through the same waterfall enrichment. When the run finishes, push verified contacts directly to HubSpot, Salesforce, or Pipedrive, or export as CSV to load into your sequencer.
Is it legal to cold email B2B contacts I find this way?
In the U.S., the CAN-SPAM Act permits unsolicited commercial email to business addresses as long as you identify the message as an ad, include a valid physical address, and honor opt-out requests within 10 business days. Violations can cost up to $53,088 per email. In the EU, GDPR Article 6(1)(f) allows B2B outreach under a legitimate interest basis, but you must document that interest and offer a clear way to object.
Always check the rules for your jurisdiction before launching outreach campaigns.