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How to generate leads with ChatGPT
Describe your target market and contact
Add your target industry and the title you want to reach. Sculptor builds a B2B company list filtered to your ICP and maps a verified email to each row.
Sculptor assembles and enriches your list
Sculptor compiles a matched company list from Clay's B2B company data, filtered by industry, headcount, and location, then waterfalls through 150+ providers to find a verified work email for the title you specified. Matched rows return a contact email.
Get your table of companies and verified emails
The finished table has company name and, for rows the waterfall enriched, a verified email for your target title. Export to CSV, sync to Salesforce, or pipe into your outbound tool of choice.
Why Clay for generating leads with ChatGPT
B2B company sourcing with ICP-grade filters
Build your target list from Clay's B2B company database, filtered by industry, headcount, funding stage, tech stack, and hiring signals. Claygent browses each site to layer in custom signals no off-the-shelf filter can surface.
150+ provider waterfall for verified emails
Get verified emails for matched rows by waterfalling through 150+ providers in sequence, paying credits only when one returns a hit. Coverage on common B2B titles typically runs 2 to 3 times higher than a single provider.
AI-driven ICP scoring and signal layering
Score every account against your ICP using signals like headcount growth, recent funding, open job postings, and tech stack. Clay's scoring formula runs automatically on each new row, so your hottest accounts always surface first.
One-click sync to Salesforce or Smartlead
Push enriched, scored rows directly to Salesforce for SDR follow-up or into Smartlead for a sequenced campaign, no CSV exports or manual field mapping required. GTM teams can act on fresh leads in minutes.
Our most successful campaigns are built on data that doesn’t exist in off-the-shelf tools. Clay helps us find those signals — and transform ambitious ideas into executable, high-performing campaigns.
Frequently asked questions
How does Sculptor generate B2B leads with ChatGPT?
Type your target industry or market into the Clay in ChatGPT prompt, such as "mid-market SaaS companies" or "healthcare IT vendors." Sculptor searches Clay's 40M+ company database for matches, then runs waterfall enrichment across multiple contact-data providers to find a verified VP of Sales email for each company. You get a ready-to-use table of company names and emails without leaving ChatGPT.
How accurate are the emails and company matches?
Waterfall enrichment sequences requests across multiple providers and validates each email before returning it, lifting coverage from roughly 30% with a single source to around 80%. You only pay when a provider returns a verified match. Company results depend on how specifically you describe your ICP, so adding filters like headcount range or funding stage sharpens the list.
Can I generate leads for an entire target market at once?
Yes. Sculptor builds the full company table in one shot from your prompt. For larger runs, paste a list of target verticals or upload a CSV into a Clay table and let waterfall enrichment find VP emails across every row. Once enriched, push the results directly into HubSpot, Salesforce, or Pipedrive, or export as a CSV to feed your outbound sequence.
Is it legal to cold email B2B leads sourced this way?
In the US, CAN-SPAM permits B2B cold email as long as you include a valid physical address, a working unsubscribe link, and honor opt-outs within 10 business days. In the EU, GDPR Article 6(1)(f) allows B2B outreach under a documented legitimate interest basis, though some member states like Germany and Spain require prior opt-in. Penalties can reach $53,088 per email under CAN-SPAM or up to 4% of global revenue under GDPR.
Always check the rules for your jurisdiction before sending, and make sure every email gives recipients a clear way to opt out.