May 2, 2025

Product roundup 25.Q2.2

Try the new Google Slides integration to automatically create personalized decks, ActiveCampaign for customer journey workflows, LeadIQ for website-based personalized outreach, Salesforce lead conversion improvements, a redesigned homepage for faster navigation, Trestle for contact verification, and the new SMARTe data provider for comprehensive contact and company enrichment.

Google Slides to automatically create personalized decks

Create hundreds of custom slide decks in minutes by using custom variables from Clay.

  • Go to "Add Enrichment" > search for "Slides" > select "Create Presentation"
  • Connect your Google account and select your template slide deck containing variables in {{brackets}}
  • Map Clay data to your slide variables and generate personalized decks for each row in your table

Perfect for creating repeatable QBR decks, custom sales decks, and customer onboarding kits at scale. Try it out →

ActiveCampaign for automated customer journeys

Automate creative customer journey workflows with ActiveCampaign.

  • Go to "Add Enrichment" > select "ActiveCampaign" > choose from five key actions (lookup, create, update, create association, and add to association)
  • Map contact data between Clay and ActiveCampaign to find or create contacts
  • Add contacts to automation workflows and manage associations between contacts and accounts

Build customer journeys without coding - from cart recovery to personalized site messaging. Learn more →

LeadIQ for personalized copywriting

Write personalized emails that reference a company's website positioning.

  • Go to "Add Enrichment" > select "LeadIQ" > choose "Value Prop Generator"
  • Extract value propositions from their website and pull into Clay
  • Write personalized emails that reference how they position themselves on their website

Grab their attention with personalized copy and improve your reply rate. Try it now →

Salesforce lead conversion

Automatically convert leads to contacts in SFDC.

  • Go to "Add Enrichment" > select "Salesforce" > choose "Convert Lead"
  • Map your lead ID and set your desired conversion status
  • Create conditional triggers based on signals, such as Gong recording keyword mentions or form submissions

Now you can use signals and triggers to conditionally trigger conversion status. Try it now →

Redesigned homepage

Try the new homepage with improved organization and faster navigation.

  • Create and manage folders to organize your workspace with favorites for quick access
  • Sort by "created date" or "table owner" to find tables faster
  • Access your tables and folders with dramatically improved loading times

Now you can find your favorite tables even faster!

Trestle for contact verification

Verify contacts and validate phone numbers with Trestle.

  • Go to "Add Enrichment" > select "Trestle" > choose "Verify Contact" or "Validate Phone Number"
  • Map contact information to verify if phone numbers and names are actually associated
  • Receive contact grades, activity scores, and phone line type information

Improve your connection rate with better phone number validation. Try it now →

SMARTe for more data coverage

Get four new enrichment actions from our latest data provider.

  • Go to "Add Enrichment" > search for "SMARTe"
  • Choose from "Find Mobile Number", "Find Work Email", "Enrich Contact", or "Enrich Company"
  • Map relevant data fields to enhance your contact and company information

Try SMARTe for more comprehensive contact and company enrichment. Learn more →

For any questions or support, reach out to us through email at support@clay.com. Stay updated by following Clay on LinkedIn.