A sales deck tailored to a prospect’s use case and business challenges can turn cold outreach into warm conversation. Similarly, a QBR that highlights a customer’s feature usage, growth, and success metrics can change the course of a renewal. But for many GTM teams, turning one presentation template into dozens of personalized versions is a grueling undertaking - duplicating files, finding and replacing account and prospect names, and manually updating each slide with custom data and content.
That’s why we’re excited to announce Clay’s powerful integration with Google Slides. You can now automate the monotonous work that comes with personalizing your slide decks, and focus on building relationships and closing deals.
Introducing Clay’s Google Slides integration: Build once, personalize infinitely
Set up a single presentation template using Google Slides and Clay variables, and automatically generate hundreds of custom decks at scale.
- Programmatically create personalized decks in minutes: Auto-generate slide decks for every customer, lead or campaign. No more manual updates.
- Dynamically customize slides with live data: Inject live, up-to-date data directly from Clay into your slide templates, using variables like company name, logo, customer pain points, potential decision-makers, and much more.
Powerful use cases for GTM teams
1. Automate personalized sales decks for every stage of the buyer journey
Transform generic pitches into presentations with relevant information like recent news mentions (e.g. a funding round or product launch), tech stack information, or competitor battlecards.
Clay can even populate custom solution slides mapped directly to your prospect’s use cases, making it easy to create presentations that are tailored for each audience.
2. Send webinar attendees highly targeted follow-up emails
Move beyond generic "Thank you for attending" emails by sending every webinar participant a personalized follow-up deck. Clay can reference the specific session they attended, summarize Q&A content based on their submitted questions, and suggest tailored next steps like booking a demo, downloading a related guide, or attending an upcoming event.
3. Tailor quarterly business reviews to your customer’s unique needs
Deliver curated, data-rich QBRs without the manual lift. Clay can automatically pull in each customer’s latest usage statistics, success metrics like ROI achieved or hours saved, and churn risk indicators such as declining engagement or support interactions.
You can also highlight upsell and cross-sell opportunities based on the customer’s current usage patterns - all personalized for stronger renewal conversations.
4. Automatically create monthly decks for internal comms
Pull data from Google Sheets or Snowflake, send them into Clay, and automatically create monthly update reports on progress.
No more wasting your time manually copying and pasting last month’s numbers into a slide deck. Let Clay automate internal updates so you can focus on shipping, not spreadsheet-to-slide gruntwork.
Get started with Google Slides and Clay
The best presentations are deeply relevant, timely, and personalized. With Clay’s new Google Slides integration, GTM teams can programmatically scale personalization in slide decks, without the manual lift. Build your slide templates once, and let Clay dynamically populate them with custom data for every lead, customer, or campaign.
The new Google Slides integration is available on all plans. Need help? Send us a message in Clay's app (bottom right corner) or book time with a Clay expert.
A sales deck tailored to a prospect’s use case and business challenges can turn cold outreach into warm conversation. Similarly, a QBR that highlights a customer’s feature usage, growth, and success metrics can change the course of a renewal. But for many GTM teams, turning one presentation template into dozens of personalized versions is a grueling undertaking - duplicating files, finding and replacing account and prospect names, and manually updating each slide with custom data and content.
That’s why we’re excited to announce Clay’s powerful integration with Google Slides. You can now automate the monotonous work that comes with personalizing your slide decks, and focus on building relationships and closing deals.
Introducing Clay’s Google Slides integration: Build once, personalize infinitely
Set up a single presentation template using Google Slides and Clay variables, and automatically generate hundreds of custom decks at scale.
- Programmatically create personalized decks in minutes: Auto-generate slide decks for every customer, lead or campaign. No more manual updates.
- Dynamically customize slides with live data: Inject live, up-to-date data directly from Clay into your slide templates, using variables like company name, logo, customer pain points, potential decision-makers, and much more.
Powerful use cases for GTM teams
1. Automate personalized sales decks for every stage of the buyer journey
Transform generic pitches into presentations with relevant information like recent news mentions (e.g. a funding round or product launch), tech stack information, or competitor battlecards.
Clay can even populate custom solution slides mapped directly to your prospect’s use cases, making it easy to create presentations that are tailored for each audience.
2. Send webinar attendees highly targeted follow-up emails
Move beyond generic "Thank you for attending" emails by sending every webinar participant a personalized follow-up deck. Clay can reference the specific session they attended, summarize Q&A content based on their submitted questions, and suggest tailored next steps like booking a demo, downloading a related guide, or attending an upcoming event.
3. Tailor quarterly business reviews to your customer’s unique needs
Deliver curated, data-rich QBRs without the manual lift. Clay can automatically pull in each customer’s latest usage statistics, success metrics like ROI achieved or hours saved, and churn risk indicators such as declining engagement or support interactions.
You can also highlight upsell and cross-sell opportunities based on the customer’s current usage patterns - all personalized for stronger renewal conversations.
4. Automatically create monthly decks for internal comms
Pull data from Google Sheets or Snowflake, send them into Clay, and automatically create monthly update reports on progress.
No more wasting your time manually copying and pasting last month’s numbers into a slide deck. Let Clay automate internal updates so you can focus on shipping, not spreadsheet-to-slide gruntwork.
Get started with Google Slides and Clay
The best presentations are deeply relevant, timely, and personalized. With Clay’s new Google Slides integration, GTM teams can programmatically scale personalization in slide decks, without the manual lift. Build your slide templates once, and let Clay dynamically populate them with custom data for every lead, customer, or campaign.
The new Google Slides integration is available on all plans. Need help? Send us a message in Clay's app (bottom right corner) or book time with a Clay expert.
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