Directory/Asher Chua @ Revenue Journey (Expert Done-With-You Clay Coaching)
Asher Chua @ Revenue Journey (Expert Done-With-You Clay Coaching)

Asher Chua @ Revenue Journey (Expert Done-With-You Clay Coaching)

Artisan
Singapore
Expertise
  • Account-Based Marketing
  • Signals & Intent
  • AI Outbound
  • Inbound Lead Enrichment
  • Account Research & Scoring
ICPs
  • Growth stage startups (Series B-C)
  • Mid-Market / Enterprise
  • Post-IPO
Industry
  • Growth or RevOps agencies
  • SaaS
  • B2B
  • Industry agnostic
  • US
Language
  • English
  • Mandarin Chinese
Pricing
  • any budget
Minimum Engagement
  • 1 month

Clay is powerful. It's also easy to waste 6 months on. Let's skip that part with expert Clay Done-With-You Coaching.

You've seen what Clay can do. Teams like Rippling, Vanta, and Verkada use it to run growth experiments at speed, enrich their CRM automatically, and consolidate their tech stack.

You want to do the same. But before you know it, you are staring at a blank table & workbook in Clay, and you're stuck. Or you might go ahead to start building some things and waste a bunch of credits or actions which becomes costly for you.

You could work through Clay University or spend a few weekends on YouTube - the content is good. But if you have a specific goal, a real pipeline to build, or a campaign or enrichment that needs to go out next week, generic tutorials get slow fast. They don't match your setup, your data, or your use case.

That's where I come in.

Most people work with me anywhere from one to four Clay coaching sessions, and they to go from confused to confident in Clay. We work through your actual goals together, and by the end you have a working Clay workbook or table that lives in your account, built by your hands, ready to run whatever playbook you're focused on.

That typically includes (But not limited to):

  • Defining your ICP and what a strong lead looks like for your business
  • Building a lead scoring model directly inside Clay
  • Table setup, enrichment workflows, and Clay-native best practices
  • Writing effective AI prompts that return clean, usable data

Everything stays in your Clay account. Your tables, your prompts, your workflows - you own all of it, and you leave knowing how to maintain and build on them yourself.

And throughout our engagement, you get async Slack support between sessions.

Drop me a message on LinkedIn if that sounds like what you need.

""...unless you intend to treat GTM Engineering/Clay as almost a full-time job and a full-time workstream that you will devote energy to, you should leverage experts to do the work because it is ever-changing...you should outsource it to an expert who is doing that like Asher""

Joe Carbonaro
Co-Founder at Parasol

Use Cases

Clay Advisory & Coaching Services

Many teams struggle to unlock Clay’s full potential - from building their first tables, to getting the AI prompts to work well, to aligning it with their GTM motion. I work alongside your team through a hands-on advisory and coaching approach to design ICP-driven workflows and meaningful signals. The result: your team gains immediate results in conversion and efficiency, plus the long-term skills to keep optimizing Clay as a true growth engine, not just another tool.

Growth Use Case: Target List Building / Total Addressable Market Mapping

Most teams waste time on generic databases like ZoomInfo or Apollo, only to end up with outdated or inaccurate data, especially in niche or local markets. I help you build precise, custom prospect lists using web scraping, industry sources, and AI-powered verification in Clay. The result: your team gets accurate, ready-to-use leads that match your ICP, so they can focus on engaging the right prospects instead of searching for them.

Operational Efficiency Use Case: CRM Data Enrichment & Freshness

Most CRMs lose reliability fast, data decays every few months, manual entry introduces errors, and soon no one trusts the system. I fix that by connecting your CRM to Clay, which enriches and verifies data across 150+ sources and AI agents. Your records stay clean, accurate, and up to date, turning your CRM into a living, trusted system that empowers your team with reliable insights and fuels smarter, more effective campaigns.

Growth Use Case: Campaign Execution & Experimentation

Growth teams often lose speed because data sourcing, filtering, and cleaning take too long across multiple tools. We'll use Clay to bring everything into one place - sourcing, enriching, and preparing campaign-ready data with built-in AI and workflow logic. This results in faster experiments, cleaner execution, and smarter campaigns that drive higher response rates, stronger pipeline, and accelerated growth.

Clay Custom Use Cases

Have something in mind (E.g. A GTM Playbook, A heavy enrichment project). You think Clay might be able to do it, but you're unsure how. Reach out, and let's see how I can help!

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