About
I’m a GTM operator specializing in building outbound systems that generate pipeline through automation, data workflows, and scalable outreach infrastructure.
I’ve been working in cold outbound for 12+ years across email and LinkedIn outreach, long before modern GTM automation tools existed. That experience is what sets me apart - I don’t just build systems, I understand how outbound actually works at the strategy level.
Since Clay launched, I’ve been an early and heavy user, building 5,000+ workflows ranging from simple enrichment pipelines to complex multi-step GTM systems covering ICP sourcing, signal-based prospecting, personalization, outreach automation, and CRM feedback loops.
Because of my outbound background, I help teams not only implement GTM infrastructure but also design the strategy behind it - deciding what should be built, why it should exist, and how it drives pipeline, then executing it end-to-end.
My work sits at the intersection of growth strategy and technical implementation, turning GTM ideas into fully operational systems using APIs, automation, and modern outbound tooling.
Industries:
Recruitment, Marketing Agencies, SaaS, B2B & B2C
Tech Stack:
Clay, n8n, Instantly, Heyreach, Dripify, Email Bison, Lemlist, SmartLead
CRMs:
Salesforce, HubSpot, Recruiterflow, Loxo, Bullhorn
I have deep experience working with APIs and custom integrations. If your CRM supports APIs, I can build workflows around it — even if it’s not listed here. As long as API documentation exists, we’re good.
