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How to find real estate leads in minutes
Describe Your Target Owners and Territory
Into Sculptor, paste your prompt specifying property owners or landlords, the city, ZIP code, or county you're farming, and the return fields you need: owner name, verified phone, and absentee status.
Sculptor Builds Your Owner List Instantly
Because sourceType is set to companies, Sculptor runs immediately and populates a Clay table, pulling owner records and running phone verification through a waterfall of providers including Forager, People Data Labs, and RocketReach to maximize contact coverage.
Receive Owner Name, Phone, and Absentee Flag
Your table returns each owner's name, a verified direct phone, and absentee status so you can prioritize out-of-state holders first. Export to a CSV for batch dialing or push directly into your CRM for drip follow-up.
Why Clay for finding real estate leads
Sculptor Builds Your Owner List Instantly
Describe your territory, owner type, and return fields in plain language and Sculptor generates a ready-to-run Clay table. No manual setup, no code, no template hunting.
Phone Waterfall Across 20+ Providers
Waterfall enrichment queries providers including Forager, People Data Labs, and RocketReach in sequence, lifting phone coverage from roughly 30% with a single source to 80% or higher.
Claygent Confirms Absentee Status Per Owner
Claygent runs a web research check on each row to flag whether the owner address differs from the property address, so you prioritize out-of-state holders before dialing.
Export to Your CRM or CSV
Push owner name, verified phone, and absentee flag directly to HubSpot, Salesforce, or Pipedrive. Or download as CSV for batch dialing and direct mail campaigns.
Our most successful campaigns are built on data that doesn’t exist in off-the-shelf tools. Clay helps us find those signals — and transform ambitious ideas into executable, high-performing campaigns.
Frequently asked questions
How does Sculptor find real estate leads by territory?
Type your target owner type (property owners, landlords, absentee holders), your territory (city, ZIP, or county), and the return fields you need into Sculptor. It builds a Clay table automatically, then runs waterfall enrichment through providers like Forager, People Data Labs, and RocketReach to attach verified phone numbers. Claygent also runs a web check on each row to flag whether the owner address differs from the property address, so you can spot absentee owners at a glance.
How accurate are the phone numbers and owner data?
Clay's phone waterfall queries 20+ providers in sequence, lifting coverage from roughly 30% with a single source to 80% or higher. Industry skip-tracing benchmarks for real estate typically land between 70% and 85% phone accuracy, and stacking multiple providers inside Clay pushes you toward the top of that range. Claygent's absentee check compares owner and property addresses on the web, adding a second verification layer before you dial.
Can I find property owner leads in bulk?
Yes. Paste a list of ZIP codes, counties, or addresses directly into Sculptor, or upload a CSV to seed your Clay table with owner records. Sculptor enriches every row through the same phone waterfall and absentee check. When the table is ready, push all records into HubSpot, Salesforce, or Pipedrive for drip follow-up, or download as a CSV for batch dialing and direct mail campaigns.
Is cold calling property owners legal under TCPA rules?
The Telephone Consumer Protection Act (TCPA) and the FCC's January 2025 one-to-one consent rule require prior express consent before using an autodialer or prerecorded voice to call or text property owners. You must also scrub your list against the National Do Not Call Registry every 31 days and check any applicable state DNC lists. Live, manually dialed calls to cell phones face fewer restrictions but still require DNC compliance.
Regulations vary by state and by whether you are offering to buy or to list a property. Always confirm the rules for your jurisdiction before launching outreach.