Total amount raised
$257.5 Million
Latest funding date
07/01/2021
Location
The Trade Desk has raised a total of nine funding rounds, with the most recent being a Post-IPO Equity round. The company is publicly traded under the ticker NASDAQ:TTD.
Backed by 21 investors, including Citibank and City National Bank, The Trade Desk continues to make significant strides in the digital advertising space. Keep reading to explore the intricacies of The Trade Desk's fundraising journey and the investors backing this innovative platform.
What Is The Trade Desk?
The Trade Desk, headquartered in Ventura, California, is a prominent player in the digital advertising industry. The company operates an advanced demand-side platform that provides buying tools for digital media buyers. With a workforce ranging between 1001-5000 employees, The Trade Desk is a significant entity in the advertising, digital media, and information technology sectors.
Founded to revolutionize the way advertisers reach their audiences, The Trade Desk supports a variety of advertising channels, including audio, connected TV, digital out-of-home, mobile, display, native, and video. The platform is designed to help marketers achieve their goals through data-driven marketing and comprehensive measurement tools.
How Much Funding Has The Trade Desk Raised?
- Seed Round
- Amount Raised: USD 2,500,000
- Date: March 2010
- Lead Investors: Founder Collective, IA Ventures
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To kickstart the company's operations and develop its initial product offerings.
- Seed Round
- Amount Raised: USD 5,000,000
- Date: April 2010
- Lead Investors: Not publicly disclosed
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To further develop the platform and expand the team.
- Series A
- Amount Raised: Not publicly disclosed
- Date: January 2011
- Lead Investors: Revel Partners
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To scale the business and enhance technological capabilities.
- Series A
- Amount Raised: Not publicly disclosed
- Date: June 2012
- Lead Investors: Not publicly disclosed
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To support market expansion and product development.
- Series B
- Amount Raised: USD 20,000,000
- Date: February 2014
- Lead Investors: Hermes Growth Partners
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To accelerate growth and enter new markets.
- Debt Financing
- Amount Raised: USD 45,000,000
- Date: December 2014
- Lead Investors: Bridge Bank
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To support working capital and operational expansion.
- Series C
- Amount Raised: USD 60,000,000
- Date: March 2016
- Lead Investors: Wellington Management
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To fuel global expansion and enhance product offerings.
- Debt Financing
- Amount Raised: USD 125,000,000
- Date: May 2016
- Lead Investors: Citibank N.A., US Bancorp, East West Bancorp, City National Bank
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To support global expansion initiatives and working capital.
- Post-IPO Equity
- Amount Raised: Not publicly disclosed
- Date: July 2021
- Lead Investors: Not publicly disclosed
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To continue scaling operations and invest in new technologies.
The Trade Desk has raised a total of USD 257,500,000. The current valuation is Not publicly disclosed.
Key Investors
- Wellington Management
- Details: Wellington Management is a private, independent investment management firm headquartered in Boston, Massachusetts. It manages over $1 trillion in client assets.
- Investment Focus Areas: Equities, fixed income, alternative investments
- Notable Investments: Airbnb, Uber, SpaceX
- Bridge Bank
- Details: Bridge Bank is a division of Western Alliance Bank, headquartered in San Jose, California. It provides a range of financial services to small and mid-sized businesses.
- Investment Focus Areas: Technology, life sciences, commercial real estate
- Notable Investments: Not publicly disclosed
- Hermes Growth Partners
- Details: Hermes Growth Partners is a private equity firm that focuses on growth investments in the technology and telecommunications sectors. It is based in London, United Kingdom.
- Investment Focus Areas: Technology, telecommunications, media
- Notable Investments: Not publicly disclosed
- Revel Partners
- Details: Revel Partners is a venture capital firm based in New York City. It focuses on early-stage investments in digital media and software companies.
- Investment Focus Areas: Digital media, software, internet
- Notable Investments: Not publicly disclosed
- Founder Collective
- Details: Founder Collective is a seed-stage venture capital fund based in Cambridge, Massachusetts. It is known for its founder-friendly approach and extensive network.
- Investment Focus Areas: Technology, consumer products, healthcare
- Notable Investments: Uber, BuzzFeed, PillPack
What's Next for The Trade Desk?
The Trade Desk is poised for significant growth, driven by its recent $125 million credit facility aimed at global expansion and enhancing working capital. This financial boost positions the company to tap into burgeoning markets and capitalize on the increasing demand for advanced advertising technology.
Future fundraising opportunities seem promising, given the company's successful track record in securing substantial investments. These funds will likely support further expansion and technological advancements, ensuring The Trade Desk remains competitive in the dynamic ad tech industry.
However, challenges such as managing the influx of capital and navigating global market complexities could pose hurdles. The competitive landscape of the advertising technology sector also demands continuous innovation and strategic planning to maintain its edge.
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