Total amount raised
$108 Millions
Latest funding date
08/01/2022
Location
Boulevard has successfully raised funding through multiple rounds, with the latest being a Series C. The platform is designed to streamline operations for appointment-based businesses, offering features like Precision Scheduling™ and built-in marketing programs.
Keep reading to explore the intricacies of Boulevard's fundraising journey and the investors backing this innovative platform.
What Is Boulevard?
Boulevard, founded on February 18, 2016, is a business management platform based in Los Angeles, California. The company was established by Matt Danna and Sean Stavropoulos.
Specializing in appointment-based, self-care businesses, Boulevard offers a comprehensive platform that includes features like client self-scheduling, CRM, marketing, custom reporting, and integrated payment processing.
With a team of 251-500 employees, Boulevard aims to streamline operations and enhance the client experience for salons, spas, medspas, barbershops, massage centers, and nail salons.
How Much Funding Has Boulevard Raised?
- Pre-Seed Round
- Amount Raised: Not publicly disclosed
- Date: January 2017
- Lead Investors: Luma Launch
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To establish the initial development and launch of the platform.
- Seed Round
- Amount Raised: Not publicly disclosed
- Date: January 2018
- Lead Investors: Bonfire Ventures
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To further develop the platform and begin market penetration.
- Series A
- Amount Raised: $11M
- Date: November 2019
- Lead Investors: Index Ventures
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To scale operations and enhance product features.
- Series B
- Amount Raised: $27M
- Date: November 2020
- Lead Investors: Index Ventures, Toba Capital
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To expand market reach and accelerate growth.
- Series C
- Amount Raised: $70M
- Date: August 2022
- Lead Investors: Point72 Ventures
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To accelerate platform development, expand into new self-care verticals, and increase investment in engineering and development.
Total Amount Raised: $108M
Current Valuation: Not publicly disclosed
Key Investors
- Point72 Ventures
- Details: Point72 Ventures is a multi-stage venture capital strategy led by domain experts. It is part of Point72 Private Investments, which also includes Point72 Hyperscale.
- Investment Focus Areas: Applied artificial intelligence, market-leading companies.
- Notable Investments: Boulevard.
- Index Ventures
- Details: Index Ventures is a global venture capital firm that invests in technology-enabled companies. They have a strong presence in both the U.S. and Europe.
- Investment Focus Areas: Technology, software, e-commerce.
- Notable Investments: Dropbox, Slack, Revolut.
- Toba Capital
- Details: Toba Capital is a venture capital firm that focuses on early-stage and growth-stage investments. They are known for their hands-on approach with portfolio companies.
- Investment Focus Areas: Enterprise software, cloud computing, cybersecurity.
- Notable Investments: Alteryx, Sauce Labs, Pax8.
- Bonfire Ventures
- Details: Bonfire Ventures is a venture capital firm that invests in early-stage software companies. They focus on helping founders build sustainable businesses.
- Investment Focus Areas: SaaS, enterprise software, marketplaces.
- Notable Investments: Boulevard, Pipe, Specright.
- BoxGroup
- Details: BoxGroup is an early-stage investment fund based in New York City. They invest in pre-seed and seed rounds of technology startups.
- Investment Focus Areas: Consumer technology, enterprise software, healthcare.
- Notable Investments: Flatiron Health, Warby Parker, Glossier.
What's Next for Boulevard?
With the personal care and beauty market expected to exceed $1.4 trillion by 2025, Boulevard is poised to capitalize on significant growth opportunities. The company plans to expand into new self-care verticals and enhance its platform capabilities, driven by increased investment in engineering and development.
Given the rapid market expansion, Boulevard may pursue additional funding rounds to support its ambitious growth plans. However, the company will need to navigate challenges such as maintaining high growth rates, innovating continuously, and managing the complexities of entering new markets.
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