Explore

CRM Enrichment

Build data hygiene processes for your CRM at scale, and keep it automatically up-to-date.

Start learning

Table of contents

Intro to CRM Enrichment

4 minutes

Importing from your CRM

5 minutes

Clay x HubSpot Actions

5 minutes

Clay x Salesforce Actions

5 minutes

Enriching your CRM Data

5 minutes

Keeping your CRM data fresh

4 minutes

Taking action on enriched CRM data

4 minutes

Course details

CRM Enrichment

Beginner - Intermediate

In CRM Enrichment, you'll learn how to fill missing gaps of data in your CRM, manage deduplication, and create workflows that keep your most valuable leads up to date as frequently as you need them refreshed.

Start course

Explore other courses

Beginner

Clay 101: Fundamentals of GTM Automation

Learn all the fundamentals you need to navigate Clay seamlessly when getting started

Intermediate

AI-Powered GTM Automation

Unlock GTM alpha with AI workflows that save time, reduce costs, and drive conversion

Beginner - Intermediate

Limitless Research

Stop copy/pasting data into your CRM and learn how to harness the power of web scraping to turbocharge your revenue org

Beginner - Intermediate

Automated Outbound

Learn how to build fully automated, 1:1 outbound campaigns using AI in Clay