Total amount raised
$446.3 Millions
Latest funding date
11/01/2022
Location
Taboola has successfully raised funding through multiple rounds, with notable investors including Arrowshare Ventures and Yahoo. The platform leverages AI to connect users with content that matches their interests, serving over 360 billion recommendations monthly.
Keep reading to explore the intricacies of Taboola's fundraising journey and the investors backing this innovative platform.
What Is Taboola?
Taboola, founded in 2007 by Adam Singolda, is a content discovery platform based in New York, New York. The company leverages AI to connect users with content that matches their interests.
Taboola serves over 360 billion recommendations to more than 1 billion unique visitors each month, helping publishers, marketers, and agencies retain users, monetize traffic, and distribute content.
With a workforce of 1001-5000 employees, Taboola continues to innovate in the digital marketing and advertising space, offering specialized AI and first-party data to drive high-quality audiences.
How Much Funding Has Taboola Raised?
- Series A
- Amount Raised: $1.5M
- Date: November 2007
- Lead Investors: Evergreen Venture Partners
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To establish the company's initial operations and develop its content discovery platform.
- Series B
- Amount Raised: $4.5M
- Date: November 2008
- Lead Investors: Evergreen Venture Partners
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To expand the platform's capabilities and increase market reach.
- Series B
- Amount Raised: $9M
- Date: August 2011
- Lead Investors: Veren
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To scale the business and enhance technological infrastructure.
- Series C
- Amount Raised: $10M
- Date: June 2012
- Lead Investors: Marker
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To further develop AI capabilities and expand into new markets.
- Series D
- Amount Raised: $15M
- Date: February 2013
- Lead Investors: Pitango VC
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To accelerate growth and invest in product innovation.
- Series E
- Amount Raised: $117M
- Date: February 2015
- Lead Investors: Fidelity
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To expand global operations and enhance AI-driven recommendations.
- Venture Round
- Amount Raised: $3M
- Date: June 2015
- Lead Investors: Daily Mail
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To support strategic partnerships and content distribution.
- Post-IPO Equity
- Amount Raised: $285M
- Date: June 2021
- Lead Investors: Not publicly disclosed
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To leverage strong Q1 earnings and invest in growth and product innovation.
- Post-IPO Equity
- Amount Raised: $1.3M
- Date: November 2022
- Lead Investors: Yahoo
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To continue expanding market presence and technological advancements.
Total amount raised: $446.3M. Current valuation: Not publicly disclosed.
Key Investors
- Yahoo
- Details: Yahoo is a global media and tech company known for its web portal, search engine, and various online services. It has been a significant player in the digital advertising and content space.
- Investment Focus Areas: Media, technology, digital advertising.
- Notable Investments: Not publicly disclosed.
- Fidelity
- Details: Fidelity is a multinational financial services corporation known for its investment management and mutual funds. It offers a wide range of financial products and services.
- Investment Focus Areas: Mutual funds, ETFs, retirement services.
- Notable Investments: Major tech companies, healthcare, financial services.
- Baron Capital
- Details: Baron Capital is an asset management firm specializing in long-term investments in growth companies. It is known for its strategic and patient investment approach.
- Investment Focus Areas: Growth companies, technology, consumer goods.
- Notable Investments: Tesla, SpaceX, other high-growth firms.
- Federated Hermes
- Details: Federated Hermes is a global investment manager offering a range of investment products. It focuses on delivering sustainable and responsible investment solutions.
- Investment Focus Areas: Equity, fixed-income, alternative strategies.
- Notable Investments: Diversified portfolios across multiple asset classes.
- Daily Mail
- Details: Daily Mail is a British daily middle-market tabloid newspaper. It is known for its wide readership and influence in the media industry.
- Investment Focus Areas: Media, publishing, digital content.
- Notable Investments: Not publicly disclosed.
What's Next for Taboola?
Taboola stands poised to capture a significant portion of the $60 billion online advertising market on the open web. With strong Q1 financial performance and raised full-year expectations, the company is well-positioned to expand its video advertising revenue and grow partnerships with major publishers. The introduction of innovative products like Taboola High Impact and enhancements to Taboola Newsroom further solidify its market presence.
Future fundraising opportunities appear promising, given the company's robust financial health and market potential. However, challenges such as market fragmentation, competition, and navigating privacy regulations could pose hurdles. Despite these challenges, Taboola's commitment to innovation and strategic growth positions it for continued success in the digital advertising landscape.
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