Total amount raised
$209 Million
Latest funding date
9/1/2023
Location
Pixis has successfully raised funds over five rounds, with the latest being a Series C round. The company is backed by 15 investors, including Grupo Carso and Celesta Capital.
Keep reading to explore the intricacies of Pixis's fundraising journey and the investors backing this innovative platform.
What Is Pixis?
Pixis is an AI-powered advertising technology company that provides solutions to optimize ad performance and streamline creative workflows. Founded in New York, New York, Pixis operates in industries such as Artificial Intelligence, Brand Marketing, Cloud Computing, Digital Marketing, and Machine Learning.
The company offers a codeless AI infrastructure platform for brands to monitor and orchestrate their marketing campaigns. With an employee count ranging from 251 to 500, Pixis has successfully raised funds through a Series C round and continues to innovate in the AdTech space.
How Much Funding Has Pixis Raised?
- Seed Round
- Amount Raised: Not publicly disclosed
- Date: February 2020
- Lead Investors: Sprout Venture Partners
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To kickstart the development of their AI-powered marketing solutions.
- Series A
- Amount Raised: USD 7,000,000
- Date: October 2020
- Lead Investors: Chiratae Ventures
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To expand their AI infrastructure and enhance product offerings.
- Series B
- Amount Raised: USD 17,000,000
- Date: September 2021
- Lead Investors: Celesta Capital, Premji Invest
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To scale operations and invest in research and development.
- Series C (2022)
- Amount Raised: USD 100,000,000
- Date: January 2022
- Lead Investors: SoftBank Vision Fund
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To accelerate global expansion and enhance AI capabilities.
- Series C (2023)
- Amount Raised: USD 85,000,000
- Date: September 2023
- Lead Investors: Touring Capital
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To improve AI-powered marketing solutions and invest in R&D for a generative AI-powered creative studio.
Total Amount Raised: USD 209,000,000. Current Valuation: Not publicly disclosed.
Key Investors
- Touring Capital
- Details: Founded in 2023, Touring Capital focuses on investing in early growth stage, AI-driven SaaS companies worldwide. They are committed to investing in companies leveraging AI for productivity gains across various sectors.
- Investment Focus Areas: Early growth stage, AI-driven SaaS companies, productivity gains.
- Notable Investments: Pixis.
- SoftBank Vision Fund
- Details: SoftBank Vision Fund is one of the largest technology-focused investment funds in the world. They invest in innovative and market-leading companies across various sectors.
- Investment Focus Areas: Technology, AI, innovative startups.
- Notable Investments: Uber, WeWork, ByteDance.
- Celesta Capital
- Details: Celesta Capital is a venture capital firm that invests in technology and AI companies. They focus on early to growth-stage investments.
- Investment Focus Areas: Technology, AI, early to growth-stage companies.
- Notable Investments: Pixis, Innovaccer, AEye.
- Premji Invest
- Details: Premji Invest is the investment arm of Azim Premji, the founder of Wipro. They focus on long-term investments in technology, consumer, and healthcare sectors.
- Investment Focus Areas: Technology, consumer, healthcare.
- Notable Investments: PolicyBazaar, Flipkart, Hygienic Research Institute.
- Chiratae Ventures
- Details: Chiratae Ventures is a leading venture capital firm in India that invests in early-stage technology startups. They have a strong focus on technology, healthcare, and consumer sectors.
- Investment Focus Areas: Technology, healthcare, consumer.
- Notable Investments: Myntra, Lenskart, CureFit.
What's Next for Pixis?
Pixis is poised to capitalize on the burgeoning opportunities in AI-powered marketing solutions. With a recent infusion of USD 85 million, the company is set to enhance its AI capabilities, expand globally, and invest in R&D for a generative AI-powered creative studio. This positions Pixis to leverage the growing demand for AI-driven marketing tools, especially as third-party tracking cookies become less common.
Future fundraising opportunities appear promising, given the significant market potential and investor confidence. The ongoing expansion and R&D investments suggest that Pixis may seek additional funding rounds to support these initiatives. However, the company will need to navigate challenges such as competition in the AI marketing space, rapid technological advancements, and the complexities of global expansion.
Use Clay to Get Funding Data
Sales professionals, take your strategy to the next level by leveraging Clay’s platform to access comprehensive fundraising data on companies like Pixis and gather other critical business insights.
Sign up for free to start unlocking valuable information that can drive your sales success.
