
Total amount raised
$288.1 Million
Latest funding date
11/1/2021

Location
Treasure Data has successfully raised funds over nine rounds, with notable investors including SoftBank and Carbide Ventures. The latest funding round was a Venture - Series Unknown, reflecting the company's ongoing growth and investor confidence.
Keep reading to explore the intricacies of Treasure Data's fundraising journey and the investors backing this innovative platform.
What Is Treasure Data?
Treasure Data, based in Mountain View, California, is a private software development company specializing in cloud-based data analytics and AI-native marketing platforms. The company operates in various sectors, including Analytics, Big Data, Cloud Computing, Data Management, Marketing Automation, and Software.
With an employee count ranging between 501-1000, Treasure Data has established itself as a key player in the industry. The platform is designed to unify customer data, provide intelligent activation, and deliver measurable marketing outcomes, serving industries such as automotive, CPG, entertainment, financial services, healthcare, retail, technology, and travel.
How Much Funding Has Treasure Data Raised?
- Round Name: Seed
- Amount Raised: USD 1,500,000
- Date: September 2012
- Lead Investors: Not publicly disclosed
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To develop the initial version of their data analytics platform and establish a market presence.
- Round Name: Seed
- Amount Raised: USD 1,250,000
- Date: November 2012
- Lead Investors: Not publicly disclosed
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To continue product development and expand the team.
- Round Name: Series A
- Amount Raised: USD 5,300,000
- Date: July 2013
- Lead Investors: Sierra Ventures
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To scale the platform and increase market penetration.
- Round Name: Series B
- Amount Raised: USD 15,000,000
- Date: January 2015
- Lead Investors: Scale Venture Partners
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To enhance platform capabilities and expand into new markets.
- Round Name: Series Unknown
- Amount Raised: USD 6,000,000
- Date: August 2015
- Lead Investors: Not publicly disclosed
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To support ongoing growth and product development.
- Round Name: Series C
- Amount Raised: USD 25,000,000
- Date: November 2016
- Lead Investors: Innovation Network Corporation of Japan, SBI Group
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To accelerate global expansion and enhance data analytics capabilities.
- Round Name: Series Unknown
- Amount Raised: USD 234,000,000
- Date: November 2021
- Lead Investors: SoftBank
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To drive CDP innovation and accelerate global growth.
Total Amount Raised: USD 287,050,000. Current Valuation: Not publicly disclosed.
Key Investors
- SoftBank
- Details: SoftBank is a multinational conglomerate holding company headquartered in Tokyo, Japan. It is known for its significant investments in technology, energy, and financial sectors.
- Investment Focus Areas: Technology, energy, financial sectors
- Notable Investments: Not publicly disclosed
- Carbide Ventures
- Details: Carbide Ventures is an investment firm founded by Treasure Data's founders and long-time executives. It focuses on ventures related to the founders' expertise and experience.
- Investment Focus Areas: Technology-driven companies
- Notable Investments: Not publicly disclosed
- Scale Venture Partners
- Details: Scale Venture Partners is a venture capital firm that invests in early-in-revenue technology companies. It focuses on companies that are poised for rapid growth.
- Investment Focus Areas: Technology, software, cloud computing
- Notable Investments: Box, DocuSign, HubSpot
- Innovation Network Corporation of Japan
- Details: Innovation Network Corporation of Japan (INCJ) is a public-private investment fund aimed at promoting innovation and enhancing the value of businesses in Japan.
- Investment Focus Areas: Technology, healthcare, energy
- Notable Investments: Not publicly disclosed
- SBI Group
- Details: SBI Group is a financial services company based in Tokyo, Japan. It operates in various sectors including asset management, biotechnology, and financial services.
- Investment Focus Areas: Financial services, biotechnology, asset management
- Notable Investments: Ripple, R3, OneConnect
What's Next for Treasure Data?
Treasure Data stands at the cusp of significant growth opportunities, driven by the increasing importance of digital customer interactions and the need for secure, privacy-compliant data management. With a $234 million investment led by SoftBank, the company is poised to expand its customer data platform capabilities and accelerate global growth. This funding will enable Treasure Data to enhance customer-centricity for brands worldwide and collaborate with SoftBank Corp. in the digital marketing sphere.
Future fundraising opportunities appear promising, given the substantial backing from SoftBank and Carbide Ventures. As the company continues to innovate and expand, additional funding rounds could further bolster its market position. However, Treasure Data will need to navigate challenges such as increasing security, privacy, and global data governance requirements while maintaining scalability and security of their platform.
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