How Much Did Aura Health Raise? Funding & Key Investors

Date
May 2, 2025
Aura Health

Total amount raised

$10.1 Millions

Latest funding date

01/01/2024

Aura Health

Location

Title

LINKEDIN

https://aurahealth.io
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Verified
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Aura Health has successfully raised $7.4 million over multiple funding rounds, with notable contributions from investors such as Cowboy Ventures and Mana Ventures. The platform offers a comprehensive mental wellness and sleep app, combining expert-led resources with AI-driven personalization.

Keep reading to explore the intricacies of Aura Health's fundraising journey and the investors backing this innovative platform.

What Is Aura Health?

Aura Health, founded in 2017 by Daniel Lee and Steve Lee, is a digital wellness company based in San Francisco, California. The company operates in various industries, including alternative medicine, consumer health, content discovery, and mobile apps.

With an employee count ranging from 101 to 250, Aura Health offers a personalized app for mental wellness and sleep. The platform combines expert-led resources with AI-driven personalization, providing tools such as meditation, sleep stories, hypnosis, and coaching to over 8 million users worldwide.

How Much Funding Has Aura Health Raised?

  1. Funding Round: Seed Round
    • Amount Raised: $2.7M
    • Date: October 2018
    • Lead Investors: Cowboy Ventures, Reach Capital
    • Valuation at Round: Not publicly disclosed
    • Motivation Behind the Round: To expand Aura's content creator base and grow its team.
  2. Funding Round: Seed Round
    • Amount Raised: Not publicly disclosed
    • Date: January 2020
    • Lead Investors: Not publicly disclosed
    • Valuation at Round: Not publicly disclosed
    • Motivation Behind the Round: Likely aimed at supporting the growth and expansion of Aura Health's digital wellness ecosystem.
  3. Funding Round: Venture Round
    • Amount Raised: $1.2M
    • Date: May 2021
    • Lead Investors: Cowboy Ventures
    • Valuation at Round: Not publicly disclosed
    • Motivation Behind the Round: To enhance personalized content and community offerings.
  4. Funding Round: Venture Round
    • Amount Raised: $6.2M
    • Date: January 2024
    • Lead Investors: Not publicly disclosed
    • Valuation at Round: Not publicly disclosed
    • Motivation Behind the Round: To support the growth and expansion of Aura Health's digital wellness ecosystem.

Total Amount Raised: $10.1M. Current Valuation: Not publicly disclosed.

Key Investors

  • Cowboy Ventures
    • Details: Cowboy Ventures is a venture capital firm that invests in seed-stage technology companies. They focus on consumer and enterprise technology startups.
    • Investment Focus Areas: Consumer technology, enterprise technology, seed-stage startups
    • Notable Investments: Not publicly disclosed
  • Reach Capital
    • Details: Reach Capital is a venture capital firm that invests in early-stage education technology companies. They aim to empower people to achieve their fullest potential.
    • Investment Focus Areas: Education technology, early-stage startups
    • Notable Investments: Not publicly disclosed

What's Next for Aura Health?

Aura Health is poised to capitalize on the growing focus on mental health and emotional wellness. With plans to expand its content creator base and integrate with wearable devices, the company is well-positioned to offer more personalized services to its users. This expansion could significantly increase its user base and revenue streams.

Future fundraising opportunities seem promising as Aura Health continues to innovate and grow. The integration with wearable devices and the development of additional tools on top of its core service could attract further investment. However, the company may face challenges such as competition in the mental health app market and ensuring user retention.

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