Total amount raised
$94.5 Million
Latest funding date
5/1/2018
Location
Good Eggs has successfully raised funding over 10 rounds, with the latest being a Venture - Series Unknown round. The company has attracted a total of 27 investors, including notable names like Glade Brook Capital Partners and Benchmark.
Acquired by GrubMarket, Good Eggs continues to grow as an online grocer and meal kit delivery service. Keep reading to explore the intricacies of Good Eggs' fundraising journey and the investors backing this innovative platform.
What Is Good Eggs?
Good Eggs is an online grocer and meal kit delivery service based in San Francisco, California. The company operates in various industries, including delivery, e-commerce, fast-moving consumer goods, grocery, and logistics. It employs between 501 and 1000 people.
Acquired by GrubMarket, Good Eggs aims to reinvent the food system by offering a wide range of organic and fresh food items. The company provides products such as fresh produce, dairy, meat, bakery items, pantry staples, and prepared meals, emphasizing local and organic options.
How Much Funding Has Good Eggs Raised?
- Round Name: Seed
- Amount Raised: Not publicly disclosed
- Date: August 2011
- Lead Investors: Harrison Metal
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To kickstart the company's operations and establish its presence in the online grocery market.
- Round Name: Seed
- Amount Raised: Not publicly disclosed
- Date: January 2013
- Lead Investors: Harrison Metal
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To expand the company's initial market reach and develop its service offerings.
- Round Name: Seed
- Amount Raised: Not publicly disclosed
- Date: April 2013
- Lead Investors: Harrison Metal
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To further scale operations and enhance the product lineup.
- Round Name: Series A
- Amount Raised: USD 8,500,000
- Date: September 2013
- Lead Investors: Sequoia Capital
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To accelerate growth and improve the technology infrastructure.
- Round Name: Series B
- Amount Raised: USD 21,000,000
- Date: September 2014
- Lead Investors: Index Ventures
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To expand market presence and enhance customer experience.
- Round Name: Series B
- Amount Raised: USD 15,000,000
- Date: July 2016
- Lead Investors: Index Ventures, Obvious Ventures, S2G Investments
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To support further expansion and operational improvements.
- Round Name: Series C
- Amount Raised: USD 50,000,000
- Date: May 2018
- Lead Investors: Benchmark
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To scale the business and enhance logistics capabilities.
- Round Name: Series B
- Amount Raised: Not publicly disclosed
- Date: August 2019
- Lead Investors: Not publicly disclosed
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To continue growth and expand product offerings.
- Round Name: Series D
- Amount Raised: USD 100,000,000
- Date: February 2021
- Lead Investors: Glade Brook Capital Partners
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To further expand market reach and enhance service offerings.
- Round Name: Series Unknown
- Amount Raised: USD 7,000,000
- Date: March 2023
- Lead Investors: Glade Brook Capital Partners
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To stabilize operations and address financial challenges.
Total Amount Raised: USD 201,500,000. Current Valuation: Not publicly disclosed.
Key Investors
- Glade Brook Capital Partners
- Details: Glade Brook Capital Partners is a growth equity firm that invests in high-growth technology companies. They have been a lead investor in multiple funding rounds for Good Eggs.
- Investment Focus Areas: High-growth technology companies.
- Notable Investments: Snap Inc., Alibaba.
- Benchmark
- Details: Benchmark is an early-stage venture capital firm focusing on technology companies. They provided early-stage funding and support to Good Eggs.
- Investment Focus Areas: Early-stage technology companies.
- Notable Investments: Uber, Twitter, eBay.
- Index Ventures
- Details: Index Ventures invests in technology and life sciences companies at all stages. They have been an active investor and supporter in various funding rounds for Good Eggs.
- Investment Focus Areas: Technology, life sciences.
- Notable Investments: Dropbox, Robinhood, Slack.
- Obvious Ventures
- Details: Obvious Ventures focuses on companies that combine profit and purpose. They invested in Good Eggs due to its mission-driven approach.
- Investment Focus Areas: Companies combining profit and purpose.
- Notable Investments: Beyond Meat, Medium, Olly.
- S2G Investments
- Details: S2G Investments focuses on food and agriculture technology. They invested in Good Eggs to support its innovative approach to food delivery.
- Investment Focus Areas: Food, agriculture technology.
- Notable Investments: Beyond Meat, Sweetgreen, Apeel Sciences.
What's Next for Good Eggs?
Good Eggs faces a challenging yet promising future. Despite a significant decline in valuation, the company is actively seeking new funding to stabilize and grow its operations. The grocery delivery market remains competitive, but Good Eggs' focus on organic and local produce positions it well to capitalize on the growing consumer demand for healthier food options.
Future fundraising efforts will be crucial for Good Eggs to expand its market reach and enhance its service offerings. However, the company must navigate investor confidence issues and market competition. Strategic partnerships or acquisitions could provide additional avenues for growth, helping Good Eggs to strengthen its market position and overcome financial hurdles.
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