Total amount raised
$103.8M
Latest funding date
2025-12-02
Location
Camp has successfully navigated eight funding rounds, securing investments from notable backers such as BLH Venture Partners and Electric Feel Ventures. The latest funding was raised through a Convertible Note round, adding to the company's financial momentum.
Keep reading to explore the intricacies of Camp's fundraising journey and the investors backing this innovative platform.
Camp has raised funding across eight rounds, securing investments from notable backers including Imaginary Ventures, RRE Ventures, Lerer Hippeau, Bullpen Capital, Velocity Capital, Zigg Capital, BLH Venture Partners, and Electric Feel Ventures.
Keep reading to explore Camp's full fundraising journey, key investors, and what the future may hold for this family-focused experiential retailer.
What Is Camp?
Camp (legally Camp NYC, Inc.) is a New York-based experiential retail company founded in 2018 by Ben Kaufman and Nikki Kaufman. The company operates family experience stores that blend retail with interactive events, classes, and themed play areas for children and their parents. Camp offers a rotating selection of toys, games, and goods alongside programming such as cooking classes, craft workshops, and ticketed experiences. The brand has expanded from its original New York City location to multiple markets across the United States, partnering with real estate companies like Simon Property Group to grow its physical footprint.
How Much Funding Has Camp Raised?
Camp has raised funding across eight rounds. Below is a breakdown of each round:
- Seed / Series Unknown
- Amount Raised: USD 6,274,999
- Date: September 2018
- Lead Investors: Not publicly disclosed
- Series A
- Amount Raised: USD 10,500,000
- Date: June 2019
- Lead Investors: Imaginary Ventures (Nick Brown, co-founding partner); RRE Ventures also participated
- Series B
- Amount Raised: Undisclosed
- Date: April 2021
- Lead Investors: Not publicly disclosed
- Convertible Note
- Amount Raised: USD 1,500,000
- Date: November 2021
- Lead Investors: Not publicly disclosed
- Venture (Series Unknown)
- Amount Raised: USD 42,432,938
- Date: April 2022
- Lead Investors: Not publicly disclosed; investors include RRE Ventures, Lerer Hippeau, Imaginary Ventures, Able Partners, and Wheelhouse 360 Partners
- Venture (Series Unknown)
- Amount Raised: USD 17,898,646
- Date: June 2023
- Lead Investors: Not publicly disclosed
- Venture (Series Unknown)
- Amount Raised: USD 8,228,841
- Date: April 2024
- Lead Investors: Not publicly disclosed; Velocity Capital Management spoke on behalf of the investor group
- Convertible Note
- Amount Raised: USD 17,000,000
- Date: December 2025
- Lead Investors: Not publicly disclosed
Total Amount Raised: At least $103.8M based on disclosed funding (Series B amount undisclosed).
Key Investors
- Imaginary Ventures
- Details: Imaginary Ventures is a New York City-based venture firm co-founded by Nick Brown. The firm focuses on consumer and retail brands. Nick Brown joined Camp's board, and Imaginary Ventures was identified as a lead investor in Camp's Series A round in 2019.
- RRE Ventures
- Details: RRE Ventures is a New York-based venture capital firm co-founded by Jim Robinson. RRE was among Camp's earliest investors, first announcing its investment in November 2018, and participated in the Series A round. Jim Robinson joined Camp's board.
- Lerer Hippeau
- Details: Lerer Hippeau is a prominent New York-based early-stage venture capital firm. It participated in Camp's Series A and continued as an investor through subsequent rounds.
- Velocity Capital
- Details: Velocity Capital Management is a lower-middle market private equity firm focused on the sports, media, and entertainment sectors. David Abrams, Managing Partner, spoke on behalf of the Camp investor group in connection with Camp's 2024 expansion with Simon Property Group.
- Bullpen Capital
- Details: Bullpen Capital is a venture capital firm that invests in post-seed and Series A companies. It is listed among Camp's investors by CB Insights.
- BLH Venture Partners
- Details: BLH Venture Partners is a venture capital investor listed among Camp's backers on Crunchbase.
- Electric Feel Ventures
- Details: Electric Feel Ventures is listed among Camp's investors on Crunchbase.
What's Next for Camp?
Camp is positioned to continue expanding its network of experiential retail stores across the United States. The company has demonstrated a strong ability to attract capital across multiple rounds and has formed strategic partnerships — most notably with Simon Property Group — to accelerate its brick-and-mortar growth. As experiential retail continues to gain traction with consumers seeking engaging, in-person experiences for their families, Camp's unique blend of play, programming, and curated products positions it well for further expansion. Future fundraising, additional retail partnerships, and potential new market entries remain on the horizon as the company works to scale its model nationally.
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