How Much Did Captiv8 Raise? Funding & Key Investors

Captiv8 has successfully raised funding through multiple rounds, with its latest being a Venture - Series Unknown round. The platform offers a comprehensive influencer marketing solution, integrating tools for social insights, discovery, workflow, amplification, and measurement.

Keep reading to explore the intricacies of Captiv8's fundraising journey and the investors backing this innovative platform.

What Is Captiv8?

Captiv8, founded in 2015, is a leading influencer marketing platform based in San Francisco, California. The company operates in the social media and software industries, providing a comprehensive suite of tools for influencer marketing campaigns.

Founded by Krishna Subramanian, Sunil Verma, Taz Patel, and Vishal Gurbuxani, Captiv8 employs between 101 and 250 people. The platform is designed to help brands discover influencers, manage campaigns, and measure their impact, all while promoting diversity and leveraging data-backed insights.

How Much Funding Has Captiv8 Raised?

1. Venture - Series Unknown
   • Amount Raised: Not publicly disclosed
   • Date: January 2020
   • Lead Investors: Unanimous Capital, Beehive Capital
   • Valuation at Round: Not publicly disclosed
   • Motivation Behind the Round: Likely aimed at expanding their influencer marketing solutions and scaling operations.
2. Seed Round
   • Amount Raised: Not publicly disclosed
   • Date: May 2019
   • Lead Investors: Not publicly disclosed
   • Valuation at Round: Not publicly disclosed
   • Motivation Behind the Round: Likely aimed at enhancing platform capabilities and expanding market reach.
3. Convertible Note
   • Amount Raised: Not publicly disclosed
   • Date: November 2016
   • Lead Investors: Not publicly disclosed
   • Valuation at Round: Not publicly disclosed
   • Motivation Behind the Round: Likely aimed at supporting operational growth and technology development.
4. Seed Round
   • Amount Raised: $2M
   • Date: April 2016
   • Lead Investors: Social Capital, United Talent Agency, Subtraction Capital, Liquid2 Ventures, Social Starts, Lone Wolf, Jason Calacanis’ Launch Fund
   • Valuation at Round: Not publicly disclosed
   • Motivation Behind the Round: To support Captiv8's technology- and data-driven approach to influencer marketing.
5. Seed Round
   • Amount Raised: Not publicly disclosed
   • Date: October 2015
   • Lead Investors: Not publicly disclosed
   • Valuation at Round: Not publicly disclosed
   • Motivation Behind the Round: Likely aimed at initial platform development and market entry.
6. Convertible Note
   • Amount Raised: Not publicly disclosed
   • Date: August 2015
   • Lead Investors: Not publicly disclosed
   • Valuation at Round: Not publicly disclosed
   • Motivation Behind the Round: Likely aimed at early-stage operational funding.
7. Seed Round
   • Amount Raised: $2M
   • Date: July 2015
   • Lead Investors: Not publicly disclosed
   • Valuation at Round: Not publicly disclosed
   • Motivation Behind the Round: To support the launch and initial growth of the platform.

Total Amount Raised: $4M. Current Valuation: Not publicly disclosed.

Key Investors

• Social Capital
  • Details: Social Capital is a venture capital firm that focuses on investing in companies aiming to solve the world's hardest problems. Founded by Chamath Palihapitiya, it has a strong reputation in the tech industry.
  • Investment Focus Areas: Healthcare, education, financial services, impactful sectors
  • Notable Investments: Slack, Box, SurveyMonkey
• United Talent Agency (UTA)
  • Details: UTA is a leading global talent and literary agency that also invests in media, entertainment, and technology companies. It represents some of the most influential figures in the entertainment industry.
  • Investment Focus Areas: Media, entertainment, technology
  • Notable Investments: MasterClass, Patreon, Cameo
• Subtraction Capital
  • Details: Subtraction Capital is a venture capital firm that focuses on early-stage technology companies. It is known for its investments in enterprise software and SaaS.
  • Investment Focus Areas: Enterprise software, SaaS
  • Notable Investments: PagerDuty, Rainforest QA, Heap
• Liquid2 Ventures
  • Details: Liquid2 Ventures is an early-stage venture capital firm co-founded by NFL Hall of Famer Joe Montana. The firm invests in technology startups across various sectors.
  • Investment Focus Areas: Technology startups, software, fintech, consumer products
  • Notable Investments: Cruise Automation, Gusto, Opendoor
• Social Starts
  • Details: Social Starts is a venture capital firm that focuses on early-stage companies in the social, mobile, and data-driven sectors. It has a strong track record of identifying promising startups.
  • Investment Focus Areas: Social, mobile, data-driven sectors
  • Notable Investments: Pinterest, Boxed, Blue Apron

What's Next for Captiv8?

Captiv8 stands at the cusp of significant growth, leveraging its robust network of over 125,000 influencers and partnerships with major brands like Johnson & Johnson, Microsoft, and Amazon. The platform's data-driven approach to influencer marketing positions it well to capitalize on the increasing reliance on social media for brand engagement.

Future fundraising opportunities appear promising, given the successful seed rounds and backing from high-profile investors. This financial support could fuel further technological advancements and market expansion. However, Captiv8 must navigate challenges such as intense competition and the rapidly evolving social media landscape to maintain its edge.

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