How Much Did Cirkul Raise? Funding & Key Investors

Date
April 14, 2025
Cirkul

Total amount raised

$111.6 Millions

Latest funding date

06/01/2022

Cirkul

Location

Title

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https://www.drinkcirkul.com
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Cirkul has successfully raised significant funding through multiple rounds, with its latest being a Series C. The company specializes in making drinking water more enjoyable with a variety of delicious and nutritious flavors.

Keep reading to explore the intricacies of Cirkul's fundraising journey and the investors backing this innovative platform.

What Is Cirkul?

Cirkul, founded on October 28, 2015, is a beverage company based in Tampa, Florida. The company specializes in making drinking water more enjoyable with a variety of delicious and nutritious flavors.

Founded by Andy Gay and Garrett Waggoner, Cirkul has developed an innovative beverage delivery system that includes Sip® Cartridges, reusable bottles, and various flavor cartridges enhanced with electrolytes, B-Vitamins, and caffeine.

With a team of 251-500 employees, Cirkul continues to grow, offering products designed to make drinking water more enjoyable and to encourage better hydration habits.

How Much Funding Has Cirkul Raised?

  1. Series C
    • Amount Raised: $70M
    • Date: June 2022
    • Lead Investors: SC.Holdings
    • Valuation at Round: Not publicly disclosed
    • Motivation Behind the Round: To further expand product lines and enhance market reach.
  2. Series B
    • Amount Raised: $30M
    • Date: August 2021
    • Lead Investors: AF Ventures
    • Valuation at Round: Not publicly disclosed
    • Motivation Behind the Round: To accelerate growth and focus on product innovation.
  3. Venture Round
    • Amount Raised: $6.7M
    • Date: September 2020
    • Lead Investors: Not publicly disclosed
    • Valuation at Round: Not publicly disclosed
    • Motivation Behind the Round: To support initial market entry and product development.
  4. Venture Round
    • Amount Raised: $4.9M
    • Date: March 2019
    • Lead Investors: Not publicly disclosed
    • Valuation at Round: Not publicly disclosed
    • Motivation Behind the Round: To fund early-stage operations and product launch.

Cirkul has raised a total of $111.6M. The current valuation is Not publicly disclosed.

Key Investors

The major investors in Cirkul are as follows:

  • SC.Holdings
    • Details: SC.Holdings is an investment firm that focuses on growth-stage companies. They have a track record of supporting innovative businesses in various sectors.
    • Investment Focus Areas: Growth-stage companies, technology, consumer goods.
    • Notable Investments: Not publicly disclosed.
  • AF Ventures
    • Details: AF Ventures is a venture capital firm that invests in high-growth consumer brands. They aim to support companies that are transforming their respective industries.
    • Investment Focus Areas: High-growth consumer brands, food and beverage, health and wellness.
    • Notable Investments: Not publicly disclosed.
  • Siddhi Capital
    • Details: Siddhi Capital is a venture capital firm that invests in food and beverage companies. They focus on businesses that offer innovative and sustainable solutions.
    • Investment Focus Areas: Food and beverage, sustainability, consumer goods.
    • Notable Investments: Not publicly disclosed.

Information about other major investors and their notable investments was not found in the provided sources.

What's Next for Cirkul?

With the hydration market booming and a significant portion of the population seeking healthier and more sustainable beverage options, Cirkul is poised for substantial growth. The company’s innovative approach to personalized hydration, combined with its focus on reducing plastic waste, positions it well to capture a large share of this expanding market.

Future fundraising opportunities are likely as Cirkul continues to innovate and expand its product line. Investors interested in sustainable and health-focused technologies may see Cirkul as a promising venture, potentially leading to more funding rounds to support its growth and market penetration.

However, Cirkul may face challenges such as competition from other tech companies offering similar hydration solutions and the need to ensure consumer adoption in a market dominated by traditional bottled beverages. Addressing these challenges will be crucial for Cirkul to maintain its growth trajectory and achieve long-term success.

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