Total amount raised
$1 Billion
Latest funding date
02/01/2025
Location
Outbrain has successfully raised funding over 10 rounds, with the latest being a Post-IPO Debt round. The company is backed by 12 investors, including The Baupost Group and Susquehanna Growth Equity.
Keep reading to explore the intricacies of Outbrain's fundraising journey and the investors backing this innovative platform.
What Is Outbrain?
Outbrain is a media company based in New York, New York, specializing in advertising platforms, content marketing, and digital marketing. The company connects advertisers to open web consumers and provides valuable insights.
Founded nearly two decades ago, Outbrain has grown to employ between 1001-5000 people. The company is public and trades under the ticker NASDAQ:OB. It has a global presence with 8 offices worldwide.
How Much Funding Has Outbrain Raised?
- Seed Round
- Amount Raised: USD 1,000,000
- Date: January 2007
- Lead Investors: GlenRock Israel
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To kickstart the company's operations and initial product development.
- Series A
- Amount Raised: USD 5,000,000
- Date: February 2008
- Lead Investors: Gemini Israel Ventures, Lightspeed Venture Partners
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To expand the team and scale the platform's capabilities.
- Series B
- Amount Raised: USD 12,000,000
- Date: February 2009
- Lead Investors: Viola Ventures
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To enhance technology and increase market reach.
- Series C
- Amount Raised: USD 11,000,000
- Date: February 2011
- Lead Investors: Viola Ventures
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To further develop the platform and enter new markets.
- Series D
- Amount Raised: USD 35,000,000
- Date: December 2011
- Lead Investors: Index Ventures
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To accelerate growth and expand globally.
- Series E
- Amount Raised: USD 35,000,000
- Date: October 2013
- Lead Investors: HarbourVest Partners
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To enhance product offerings and increase market penetration.
- Private Equity
- Amount Raised: USD 50,000,000
- Date: July 2015
- Lead Investors: Susquehanna Growth Equity
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To support strategic acquisitions and further growth.
- Private Equity
- Amount Raised: USD 45,000,000
- Date: May 2016
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To continue scaling operations and enhance technology.
- Private Equity
- Amount Raised: USD 200,000,000
- Date: July 2021
- Lead Investors: The Baupost Group
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To expand market presence and invest in new technologies.
- Post-IPO Debt
- Amount Raised: USD 637,500,000
- Date: February 2025
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To repay and cancel existing debt and finance the acquisition of Teads.
Total Amount Raised: USD 1,081,500,000. Current Valuation: Not publicly disclosed.
Key Investors
- The Baupost Group
- Details: The Baupost Group is a private investment partnership that manages capital for a select group of families and institutions. It is known for its value investing approach and long-term investment horizon.
- Investment Focus Areas: Value investing, technology, media
- Notable Investments: Not publicly disclosed
- Susquehanna Growth Equity
- Details: Susquehanna Growth Equity is a private equity and venture capital firm focused on growth-stage companies. The firm provides capital and strategic support to help companies scale.
- Investment Focus Areas: Software, internet, information services, financial technology
- Notable Investments: Credit Karma, Payoneer, iCIMS
- HarbourVest Partners
- Details: HarbourVest Partners is a global private markets investment firm with over 30 years of experience. The firm offers a range of investment solutions to institutional investors worldwide.
- Investment Focus Areas: Private equity, venture capital, real assets
- Notable Investments: Not publicly disclosed
- Index Ventures
- Details: Index Ventures is a global venture capital firm that invests in technology-enabled companies. The firm supports entrepreneurs from seed stage to growth stage.
- Investment Focus Areas: Technology, software, internet
- Notable Investments: Dropbox, Etsy, Slack
- Viola Ventures
- Details: Viola Ventures is a leading Israeli venture capital firm that invests in early-stage technology companies. The firm provides capital and strategic guidance to help companies grow.
- Investment Focus Areas: Technology, software, internet
- Notable Investments: Payoneer, Outbrain, ironSource
What's Next for Outbrain?
Outbrain's future looks promising as it integrates with Teads, leveraging predictive AI technology to enhance marketing outcomes. The combined entity's extensive network of over 10,000 publishers and 20,000 advertisers globally presents significant growth opportunities. This strategic move positions Outbrain to capitalize on the increasing demand for sophisticated, data-driven advertising solutions.
With the successful closing of $637.5 million in senior secured notes, Outbrain is well-positioned for future fundraising opportunities. This financial strength could support further acquisitions and technological advancements, ensuring the company remains competitive in the rapidly evolving digital marketing landscape.
However, challenges such as integration complexities and managing substantial debt may arise. Additionally, staying ahead in a competitive market and navigating data privacy regulations will be crucial for sustained growth. Despite these hurdles, Outbrain's strategic initiatives and robust market presence suggest a bright future ahead.
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