How Much Did Motive Raise? Funding & Key Investors

Motive has successfully raised funding over 11 rounds, with the latest being a Venture - Series Unknown round. The company is backed by 20 investors, including notable names like AllianceBernstein and Kleiner Perkins.

Keep reading to explore the intricacies of Motive's fundraising journey and the investors backing this innovative platform.

What Is Motive?

Motive, founded in 2013, is a private company based in San Francisco, California. It operates in multiple industries, including artificial intelligence, business intelligence, fleet management, logistics, SaaS, software, and transportation.

The company offers an AI-powered platform designed to enhance the safety, productivity, and profitability of fleet operations. With a workforce of 1001-5000 employees, Motive provides comprehensive solutions for driver safety, fleet management, equipment monitoring, and more.

How Much Funding Has Motive Raised?

1. Series A
   • Amount Raised: USD 8,000,000
   • Date: October 2015
   • Lead Investors: Index Ventures
   • Valuation at Round: Not publicly disclosed
   • Motivation Behind the Round: To develop and launch their initial fleet management and driver safety platform.
2. Series B
   • Amount Raised: USD 18,000,000
   • Date: May 2017
   • Lead Investors: Scale Venture Partners
   • Valuation at Round: Not publicly disclosed
   • Motivation Behind the Round: To expand their product offerings and scale their operations.
3. Series C
   • Amount Raised: USD 50,000,000
   • Date: March 2018
   • Lead Investors: IVP
   • Valuation at Round: Not publicly disclosed
   • Motivation Behind the Round: To enhance their technology and increase market penetration.
4. Series D
   • Amount Raised: USD 149,000,000
   • Date: April 2019
   • Lead Investors: Greenoaks
   • Valuation at Round: Not publicly disclosed
   • Motivation Behind the Round: To support rapid growth and further technological advancements.
5. Corporate Round
   • Date: September 2019
   • Lead Investors: ITOCHU Corporation
   • Valuation at Round: Not publicly disclosed
   • Motivation Behind the Round: To form strategic partnerships and expand their market reach.
6. Series E
   • Amount Raised: USD 190,000,000
   • Date: April 2021
   • Lead Investors: G2 Venture Partners
   • Valuation at Round: Not publicly disclosed
   • Motivation Behind the Round: To accelerate product development and expand their customer base.
7. Secondary Market
   • Date: December 2021
   • Valuation at Round: Not publicly disclosed
   • Motivation Behind the Round: To provide liquidity to early investors and employees.
8. Series F
   • Amount Raised: USD 149,999,983
   • Date: May 2022
   • Lead Investors: Insight Partners, Kleiner Perkins
   • Valuation at Round: USD 2.85 billion
   • Motivation Behind the Round: To scale investments in AI-powered automation, spend management, and enterprise growth.
9. Secondary Market
   • Date: October 2023
   • Valuation at Round: Not publicly disclosed
   • Motivation Behind the Round: To provide liquidity to early investors and employees.
10. Series Unknown
    • Amount Raised: USD 150,000,000
    • Date: July 2025
    • Lead Investors: Kleiner Perkins
    • Valuation at Round: Not publicly disclosed
    • Motivation Behind the Round: To further enhance their AI capabilities and expand their market presence.

Total Amount Raised: USD 865,999,983. Current Valuation: USD 2.85 billion.

Key Investors

• Kleiner Perkins
  • Details: Kleiner Perkins is a venture capital firm that specializes in investing in early-stage and growth companies. They have a long history of backing successful technology startups.
  • Investment Focus Areas: Technology, life sciences, healthcare.
  • Notable Investments: Google, Amazon, Uber.
• Insight Partners
  • Details: Insight Partners is a global venture capital and private equity firm investing in high-growth technology and software companies. They focus on companies that are leaders in AI technologies for physical operations.
  • Investment Focus Areas: Technology, software, high-growth companies.
  • Notable Investments: Twitter, Shopify, DocuSign.
• Greenoaks Capital
  • Details: Greenoaks Capital is a venture capital firm that invests in technology and consumer sectors. They are known for their strategic investments in high-growth companies.
  • Investment Focus Areas: Technology, consumer sectors.
  • Notable Investments: Coupang, Robinhood, Stripe.
• IVP (Institutional Venture Partners)
  • Details: IVP is a later-stage venture capital and growth equity firm. They focus on investing in rapidly growing technology companies.
  • Investment Focus Areas: Later-stage venture capital, growth equity.
  • Notable Investments: Slack, Snap, Twitter.
• Index Ventures
  • Details: Index Ventures is a venture capital firm that invests in technology and life sciences companies. They have a strong track record of backing successful startups.
  • Investment Focus Areas: Technology, life sciences.
  • Notable Investments: Dropbox, Etsy, Skype.

What's Next for Motive?

As Motive looks to the future, the company is poised to capitalize on significant opportunities in AI-powered automation, spend management, and enterprise growth. With a recent $150 million funding round, Motive plans to enhance its AI capabilities, particularly through its AI Dashcam, which aims to improve safety and productivity while reducing costs. The introduction of the Motive Card, a corporate card integrated with fleet management, represents another avenue for growth, helping businesses manage expenses more efficiently.

Future fundraising opportunities appear promising, with a proposed initial public offering (IPO) on the horizon. This move could provide substantial capital to further scale their operations and technology. However, Motive will need to navigate challenges such as scaling its AI and machine learning capabilities to meet growing demands and managing the complexities of integrating financial and physical operations. Maintaining a competitive edge in a rapidly evolving market will also be crucial for sustained success.

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