Total amount raised
$107.8 Million
Latest funding date
4/1/2022
Location
SEON has successfully raised $80 million over 7 funding rounds, with the latest being a Series C round. The company specializes in fraud prevention and Anti-Money Laundering (AML) compliance solutions.
Keep reading to explore the intricacies of SEON's fundraising journey and the investors backing this innovative platform.
What Is SEON?
SEON is a private company based in Austin, Texas, specializing in fraud prevention and Anti-Money Laundering (AML) compliance. The company operates in various industries, including fraud detection, identity management, machine learning, network security, and risk management.
With an employee count ranging from 251 to 500, SEON serves as a command center for fraud prevention and AML compliance, enriching data, providing context, and directing action. The company is trusted by leading firms in fintech, payments, and iGaming for its real-time risk assessment and identity verification solutions.
How Much Funding Has SEON Raised?
- Pre-Seed Round
- Amount Raised: EUR 100,000
- Date: January 2017
- Lead Investors: Not publicly disclosed
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To develop the initial product and validate the market need for fraud prevention solutions.
- Seed Round (February 2018)
- Amount Raised: EUR 500,000
- Date: February 2018
- Lead Investors: Not publicly disclosed
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To expand the team and enhance the product's capabilities.
- Seed Round (December 2019)
- Amount Raised: EUR 1,000,000
- Date: December 2019
- Lead Investors: Portfolion Capital Partners
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To scale operations and enter new markets.
- Series A
- Amount Raised: EUR 10,000,000
- Date: March 2021
- Lead Investors: Creandum
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To accelerate product development and expand the customer base.
- Series B
- Amount Raised: USD 94,000,000
- Date: April 2022
- Lead Investors: IVP
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To expand SEON’s presence in North America, LATAM, and APAC regions, build partnerships with leading e-commerce platforms, and enhance product functionality.
- Series C
- Amount Raised: USD 80,000,000
- Date: September 2025
- Lead Investors: Sixth Street Growth
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To further scale operations and invest in advanced fraud detection technologies.
Total Amount Raised: USD 185,000,000
Current Valuation: Not publicly disclosed
Key Investors
- Sixth Street Growth
- Details: Sixth Street Growth is a global investment firm that provides flexible, long-term capital to companies across various sectors. They participated in SEON's Series C funding round.
- Investment Focus Areas: Technology, financial services, healthcare, consumer.
- Notable Investments: Airbnb, Spotify, Carvana.
- IVP (Institutional Venture Partners)
- Details: IVP is a Silicon Valley-based venture capital firm specializing in later-stage investments. They led SEON's Series B funding round.
- Investment Focus Areas: Technology, media, enterprise software.
- Notable Investments: Dropbox, Twitter, Slack.
- Creandum
- Details: Creandum is a European venture capital firm that focuses on early-stage technology companies. They have been involved in multiple funding rounds for SEON.
- Investment Focus Areas: Fintech, SaaS, consumer internet.
- Notable Investments: Spotify, Klarna, iZettle.
- PortfoLion Capital Partners
- Details: PortfoLion is a venture capital and private equity firm based in Hungary, focusing on high-growth companies. They led SEON's seed round in December 2019.
- Investment Focus Areas: Technology, innovation-driven companies, Central and Eastern Europe.
- Notable Investments: Tresorit, Starschema, Bitrise.
- Angel Investors
- Details: SEON has received investments from several angel investors, including founders and senior executives from leading tech companies.
- Investment Focus Areas: Diverse, typically focusing on innovative and high-growth potential startups.
- Notable Investments: Aiven, Coinbase, DataDog.
What's Next for SEON?
SEON is poised to capitalize on the growing demand for fraud prevention solutions, particularly in North America, LATAM, and APAC regions. The company plans to build partnerships with leading e-commerce platforms and enhance its product functionality, leveraging advanced machine learning to detect fraud in real-time. This expansion presents a significant opportunity, given the exponential growth of online fraud accelerated by the pandemic.
Future fundraising opportunities seem promising as SEON continues to scale its operations and develop new tools to meet the increasing sophistication of fraud tactics. The company's recent $94 million Series B funding round indicates strong investor confidence, suggesting potential for further investment rounds to support its ambitious growth plans.
However, SEON may face challenges such as navigating regulatory requirements in different regions and maintaining compliance with data protection regulations like GDPR. Additionally, the company must stay ahead of evolving fraud tactics and ensure rapid, seamless integration for new customers to maintain its competitive edge.
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