
Total amount raised
$38.8 Million
Latest funding date
3/1/2022

Location
Rupifi has successfully raised funds through nine distinct funding rounds, with the latest being a Debt Financing round. The company is backed by a total of 22 investors, including notable names like Trifecta Capital Advisors and InnoVen Capital.
Keep reading to explore the intricacies of Rupifi's fundraising journey and the investors backing this innovative platform.
What Is Rupifi?
Rupifi, founded in 2020, is a digital B2B platform based in Bengaluru, Karnataka, India. The company specializes in providing loans, working capital, and payment services to small businesses.
Operating in the Credit, Financial Services, FinTech, and Mobile Payments industries, Rupifi has a workforce of 251-500 employees. The company is known for its innovative solutions that simplify and accelerate B2B payments, serving notable clients like Walmart.
How Much Funding Has Rupifi Raised?
- Pre-Seed Round
- Amount Raised: USD 650,000
- Date: March 2020
- Lead Investors: Not publicly disclosed
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To kickstart the company's operations and develop its initial product offerings.
- Pre-Seed Round
- Amount Raised: Not publicly disclosed
- Date: May 2020
- Lead Investors: Xoogler
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To further develop the platform and expand the team.
- Seed Round
- Amount Raised: INR 300,000,000
- Date: March 2021
- Lead Investors: Quona Capital
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To scale operations and enhance product offerings.
- Series A Round
- Amount Raised: USD 1,000,000
- Date: October 2021
- Lead Investors: Gokul Rajaram
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To expand market reach and improve technological infrastructure.
- Series A Round
- Amount Raised: USD 25,000,000
- Date: January 2022
- Lead Investors: Bessemer Venture Partners, Tiger Global Management
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To expand B2B offerings and enhance embedded finance solutions.
- Debt Financing Round
- Amount Raised: USD 8,000,000
- Date: March 2022
- Lead Investors: Alteria Capital, InnoVen Capital, Trifecta Capital Advisors
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To increase penetration, address gaps in manual B2B payments, and create an omni-channel mobile-first B2B payments solution.
Total Amount Raised: USD 34,650,000
Current Valuation: Not publicly disclosed
Key Investors
- Alteria Capital
- Details: Alteria Capital is a venture debt fund that provides debt financing to high-growth startups in India. They focus on supporting innovative companies across various sectors.
- Investment Focus Areas: Venture debt, high-growth startups, various sectors.
- Notable Investments: Dunzo, Lendingkart, ZestMoney.
- InnoVen Capital
- Details: InnoVen Capital is a venture debt provider that offers debt financing to high-growth companies in Asia. They have a strong presence in India and Southeast Asia.
- Investment Focus Areas: Venture debt, high-growth startups, technology, consumer, healthcare.
- Notable Investments: Swiggy, Byju's, OYO Rooms.
- Trifecta Capital Advisors
- Details: Trifecta Capital Advisors specializes in providing venture debt and structured financing to startups in India. They support companies across various sectors including technology and consumer services.
- Investment Focus Areas: Venture debt, structured financing, technology, consumer, healthcare, financial services.
- Notable Investments: BigBasket, UrbanClap, CarDekho.
- Bessemer Venture Partners
- Details: Bessemer Venture Partners is a venture capital firm that invests in early to growth-stage technology companies. They have a global presence and a diverse portfolio.
- Investment Focus Areas: Early to growth-stage investments, technology companies.
- Notable Investments: LinkedIn, Shopify, Pinterest.
- Tiger Global Management
- Details: Tiger Global Management is a global investment firm that invests in public and private companies. They focus on technology-driven businesses across various stages.
- Investment Focus Areas: Public and private companies, global internet, software, consumer, financial technology.
- Notable Investments: Facebook, Flipkart, Spotify.
What's Next for Rupifi?
Rupifi stands at the cusp of significant growth opportunities, particularly in expanding its B2B payments solutions into traditional and mainstream supply chains. The increasing adoption of Buy Now Pay Later (BNPL) among SMEs and the development of an omni-channel mobile-first payments platform present vast market potential.
Given the robust investment environment in the fintech sector, Rupifi is well-positioned to attract further funding. The involvement of prominent investors like Tiger Global Management and Bessemer Venture Partners suggests promising future fundraising opportunities to support its expansion and product development.
However, Rupifi may face challenges such as competition from other fintech companies, integration issues with traditional B2B supply chains, and regulatory compliance. Navigating these hurdles will be crucial for sustaining its growth trajectory and market penetration.
Use Clay to Get Funding Data
Sales professionals, leverage Clay’s platform to access comprehensive fundraising data on companies like Rupifi and gather other critical business insights. Sign up for free to start transforming your sales strategy today.


















