Total amount raised
$65.3 Millions
Latest funding date
11/01/2011
Location
Quantcast has developed an AI-powered omnichannel Demand Side Platform (DSP) that interprets real-time audience data to optimize advertising outcomes. The platform offers specialized solutions such as Cookieless advertising, Creative Solutions, DTC Retail, and Ticketing.
Keep reading to explore the intricacies of Quantcast's fundraising journey and the investors backing this innovative platform.
What Is Quantcast?
Quantcast is a company specializing in programmatic advertising through its AI-powered Demand Side Platform (DSP). The platform is designed to optimize advertising outcomes by interpreting real-time audience data, predicting patterns, and analyzing metrics.
Operating within the digital marketing industry, Quantcast aims to maximize the impact and effectiveness of advertising. The company emphasizes its ability to deliver superior performance metrics, such as increased customer conversions and faster processing times, compared to traditional DSPs.
How Much Funding Has Quantcast Raised?
- Series A
- Amount Raised: $5.7M
- Date: March 2007
- Lead Investors: Founders Fund
- Series B
- Amount Raised: $20M
- Date: January 2008
- Lead Investors: Founders Fund, Polaris Partners
- Series C
- Amount Raised: $31.6M
- Date: January 2010
- Lead Investors: Cisco
- Series C
- Amount Raised: $8M
- Date: November 2011
Quantcast has raised a total of $65.3M in funding.
Key Investors
- Founders Fund
- Details: Founders Fund is a San Francisco-based venture capital firm founded by Peter Thiel, Ken Howery, and Luke Nosek. The firm is known for its investments in transformative technology companies.
- Investment Focus Areas: Technology, healthcare, aerospace.
- Notable Investments: Facebook, SpaceX, Palantir Technologies.
- Polaris Partners
- Details: Polaris Partners is a venture capital firm that invests in technology and healthcare companies. The firm has a strong track record of supporting innovative startups.
- Investment Focus Areas: Technology, healthcare, consumer products.
- Notable Investments: Akamai Technologies, LogMeIn, Ironwood Pharmaceuticals.
- Cisco
- Details: Cisco is a multinational technology conglomerate headquartered in San Jose, California. The company specializes in networking hardware, software, and telecommunications equipment.
- Investment Focus Areas: Networking, cybersecurity, cloud computing.
- Notable Investments: AppDynamics, ThousandEyes, Acacia Communications.
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