How Much Did Snappr Raise? Funding & Key Investors

Snappr has successfully raised $28 million in a Series B funding round, marking its sixth round of funding. The company is backed by 16 investors, including Shrug Capital, Yes VC, and Foundry Group.

Keep reading to explore the intricacies of Snappr's fundraising journey and the investors backing this innovative platform.

What Is Snappr?

Snappr is a private company based in San Francisco, California, specializing in delivering high-ROI visual content for brands. The company operates in multiple industries, including Artificial Intelligence, E-Commerce, and Photography.

Founded with a mission to streamline visual content creation, Snappr offers services such as on-demand photoshoots, video shoots, and AI image generation. The company employs between 101-250 people and has raised significant funding through a Series B round.

How Much Funding Has Snappr Raised?

1. Angel Round
   • Amount Raised: USD 500,000
   • Date: July 2016
   • Lead Investors: Not publicly disclosed
   • Valuation at Round: Not publicly disclosed
   • Motivation Behind the Round: To support initial operations and product development.
2. Seed Round
   • Amount Raised: USD 120,000
   • Date: March 2017
   • Lead Investors: Not publicly disclosed
   • Valuation at Round: Not publicly disclosed
   • Motivation Behind the Round: To expand to the US market and open a San Francisco office.
3. Seed Round
   • Amount Raised: USD 2,500,000
   • Date: September 2017
   • Lead Investors: Google Maps cofounder Lars Rasmussen, Y Combinator, Justin Waldron, Airtree Ventures, Jamie Odell
   • Valuation at Round: Not publicly disclosed
   • Motivation Behind the Round: To accelerate expansion across the US and develop a new photo analysis tool.
4. Series A Round
   • Amount Raised: USD 10,000,000
   • Date: September 2020
   • Lead Investors: Basis Set Ventures
   • Valuation at Round: Not publicly disclosed
   • Motivation Behind the Round: To scale operations and enhance AI capabilities.
5. Series B Round
   • Amount Raised: USD 28,000,000
   • Date: October 2025
   • Lead Investors: Foundry Group
   • Valuation at Round: Not publicly disclosed
   • Motivation Behind the Round: To fuel further growth and technological advancements.

Total Amount Raised: USD 41,120,000. Current Valuation: Not publicly disclosed.

Key Investors

• Foundry Group
  • Details: Foundry Group is a venture capital firm based in Boulder, Colorado. They focus on investing in early-stage technology companies.
  • Investment Focus Areas: Technology, software, internet, and consumer sectors.
  • Notable Investments: Fitbit, SendGrid, Zynga.
• Basis Set Ventures
  • Details: Basis Set Ventures is a venture capital firm that invests in early-stage technology companies. They are known for their focus on AI and automation.
  • Investment Focus Areas: Artificial intelligence, automation, enterprise software.
  • Notable Investments: Not publicly disclosed.
• Lars Rasmussen
  • Details: Lars Rasmussen is the co-founder of Google Maps and a prominent figure in the tech industry. He has been involved in various tech ventures.
  • Investment Focus Areas: Technology, innovative startups.
  • Notable Investments: Google Maps, other tech ventures.
• Y Combinator
  • Details: Y Combinator is a US-based seed accelerator that provides funding and support to early-stage startups. They have a strong track record of successful investments.
  • Investment Focus Areas: Early-stage technology startups across various sectors.
  • Notable Investments: Dropbox, Airbnb, Reddit.
• Justin Waldron
  • Details: Justin Waldron is the co-founder of Zynga, a well-known game development company. He has a background in gaming and technology startups.
  • Investment Focus Areas: Gaming, technology startups.
  • Notable Investments: Zynga, other gaming-related ventures.

What's Next for Snappr?

Snappr is poised to capitalize on the growing demand for on-demand photography services, particularly in the U.S. market. With plans to expand into cities like San Diego, Seattle, Portland, and Los Angeles, the company is well-positioned to tap into a broader customer base. The affordability of their services, starting at $59 for a 30-minute shoot, makes professional photography accessible to a wider audience.

As Snappr continues to grow, future fundraising opportunities are likely. The successful seed funding rounds indicate strong investor interest, suggesting potential for further investment to support geographic expansion and platform enhancements. However, Snappr will need to navigate challenges such as maintaining service quality and competing with other on-demand photography services.

Use Clay to Get Funding Data

Sales professionals, leverage Clay’s platform to access comprehensive fundraising data on companies like Snappr and gather other critical business insights.

Sign up for free to start making data-driven decisions and stay ahead in your industry.