Total amount raised
$3.2 Billion
Latest funding date
6/1/2023
Location
Qualtrics has successfully raised funding through five rounds, with notable investors including Accel and BDT & MSD Partners. The company has utilized private equity and debt financing to support its growth and innovation in experience management.
Qualtrics' platform integrates customer, product, employee, and brand experiences, leveraging AI to enhance user interactions and drive business success. Keep reading to explore the intricacies of Qualtrics' fundraising journey and the investors backing this innovative platform.
What Is Qualtrics?
Qualtrics, based in Provo, Utah, operates in the Consumer, Data Integration, Market Research, and SaaS industries. The company employs between 5001 and 10000 people and has been acquired by Silver Lake.
As a leading provider of Experience Management (XM) software, Qualtrics offers tools to enhance customer and employee experiences, leveraging AI for actionable insights. The platform is used globally, serving over 20,000 customers in more than 100 countries.
How Much Funding Has Qualtrics Raised?
- Private Equity Round
- Amount Raised: Not publicly disclosed
- Date: June 2023
- Lead Investors: Not publicly disclosed
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To support company growth and strategic initiatives.
- Debt Financing
- Amount Raised: USD 1,000,000,000
- Date: June 2023
- Lead Investors: Not publicly disclosed
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To provide liquidity and support expansion efforts.
- Series C
- Amount Raised: USD 180,000,000
- Date: April 2017
- Lead Investors: Accel, Insight Partners
- Valuation at Round: USD 2,500,000,000
- Motivation Behind the Round: To provide liquidity to employees, prepare for acquisitions, and support the new XM platform.
- Series B
- Amount Raised: USD 150,000,000
- Date: September 2014
- Lead Investors: Accel, Insight Partners
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To support company growth and product development.
- Series A
- Amount Raised: USD 70,000,000
- Date: May 2012
- Lead Investors: Accel, Sequoia Capital
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To support initial growth and market expansion.
Qualtrics has raised a total of USD 1,400,000,000. The current valuation is USD 2,500,000,000.
Key Investors
- Accel
- Details: Accel is a venture capital firm that invests in early-stage and growth-stage companies. It has been a significant investor in Qualtrics, participating in multiple funding rounds.
- Investment Focus Areas: Technology companies, consumer, data integration, market research, SaaS.
- Notable Investments: Facebook, Dropbox, Slack, Spotify.
- BDT & MSD Partners
- Details: BDT & MSD Partners is a partnership between BDT Capital Partners and MSD Capital, focusing on long-term investments. They have participated in the private equity round for Qualtrics.
- Investment Focus Areas: Technology, consumer services.
- Notable Investments: Dell Technologies, Tory Burch.
- Insight Venture Partners
- Details: Insight Venture Partners is a private equity and venture capital firm that invests in software, internet, and data services companies. They have been involved in multiple funding rounds for Qualtrics.
- Investment Focus Areas: Software, internet, data services.
- Notable Investments: Twitter, Shopify, DocuSign.
- Sequoia Capital
- Details: Sequoia Capital is a venture capital firm that invests in technology, healthcare, and consumer sectors. They were one of the initial investors in Qualtrics.
- Investment Focus Areas: Technology, healthcare, consumer.
- Notable Investments: Apple, Google, Oracle, LinkedIn.
What's Next for Qualtrics?
Qualtrics stands on the brink of significant opportunities, with the expansion of its Experience Management (XM) platform poised to become as essential as Workday or Salesforce. The company is also eyeing an IPO within the next 18 months, which could provide substantial capital for further growth and strategic acquisitions.
Future fundraising opportunities are promising, with the potential IPO and additional private funding rounds on the horizon. However, Qualtrics must navigate challenges such as maintaining its unique corporate culture across global offices and ensuring its XM platform meets high expectations set by competitors.
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