How Much Did The Honest Company Raise? Funding & Key Investors

Date
February 26, 2025
The Honest Company

Total amount raised

$503 Million

Latest funding date

6/1/2018

The Honest Company

Location

Title

LINKEDIN

https://www.honest.com
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The Honest Company has successfully raised funds through 7 funding rounds, with notable investors including L Catterton and Fidelity. The company has also made an investment in Zipdrug, showcasing its active participation in the investment landscape.

Keep reading to explore the intricacies of The Honest Company's fundraising journey and the investors backing this consumer products company.

What Is The Honest Company?

The Honest Company, founded in 2012, is a consumer products company specializing in baby and beauty products. Headquartered in Santa Monica, California, the company is known for its commitment to clean ingredients and transparency.

With an employee count between 251-500, The Honest Company offers a range of products including diapers, wipes, skincare, and makeup. The company is publicly listed on NASDAQ under the ticker HNST.

How Much Funding Has The Honest Company Raised?

  1. Seed Round
    • Amount Raised: USD 6,000,000
    • Date: September 2011
    • Lead Investors: Lightspeed Venture Partners
    • Valuation at Round: Not publicly disclosed
    • Motivation Behind the Round: To develop initial product lines and establish market presence.
  2. Series A
    • Amount Raised: USD 27,000,000
    • Date: March 2012
    • Lead Investors: General Catalyst
    • Valuation at Round: Not publicly disclosed
    • Motivation Behind the Round: To scale operations and expand product offerings.
  3. Series B
    • Amount Raised: USD 25,000,000
    • Date: November 2013
    • Lead Investors: IVP
    • Valuation at Round: Not publicly disclosed
    • Motivation Behind the Round: To enhance distribution channels and increase market penetration.
  4. Series C
    • Amount Raised: USD 70,000,000
    • Date: August 2014
    • Lead Investors: Wellington Management
    • Valuation at Round: Not publicly disclosed
    • Motivation Behind the Round: To support product innovation and marketing efforts.
  5. Series D
    • Amount Raised: USD 100,000,000
    • Date: August 2015
    • Lead Investors: Glade Brook Capital Partners
    • Valuation at Round: Not publicly disclosed
    • Motivation Behind the Round: To expand international presence and diversify product lines.
  6. Series E
    • Amount Raised: USD 75,000,000
    • Date: October 2017
    • Lead Investors: Fidelity
    • Valuation at Round: Not publicly disclosed
    • Motivation Behind the Round: To strengthen market position and enhance technological capabilities.
  7. Private Equity
    • Amount Raised: USD 200,000,000
    • Date: June 2018
    • Lead Investors: L Catterton
    • Valuation at Round: Not publicly disclosed
    • Motivation Behind the Round: To accelerate growth and prepare for potential public offering.

The Honest Company has raised a total of USD 503,000,000. The current valuation is not publicly disclosed.

Key Investors

  • L Catterton
    • Details: L Catterton is a leading global consumer-focused private equity firm. They have invested in over 200 companies since their inception.
    • Investment Focus Areas: Consumer products, retail, healthcare.
    • Notable Investments: Peloton, Restoration Hardware, Vroom.
  • Fidelity
    • Details: Fidelity is a multinational financial services corporation known for its brokerage and investment management services. They manage a large portfolio of assets across various sectors.
    • Investment Focus Areas: Financial services, technology, healthcare.
    • Notable Investments: Uber, SpaceX, Airbnb.
  • Glade Brook Capital Partners
    • Details: Glade Brook Capital Partners is a growth equity firm that invests in technology and consumer companies. They focus on high-growth opportunities.
    • Investment Focus Areas: Technology, consumer, e-commerce.
    • Notable Investments: Snap Inc., Alibaba, Coupang.
  • Wellington Management
    • Details: Wellington Management is one of the largest independent investment management firms in the world. They offer comprehensive investment management capabilities.
    • Investment Focus Areas: Equities, fixed income, multi-asset.
    • Notable Investments: Moderna, Airbnb, Robinhood.
  • IVP
    • Details: IVP (Institutional Venture Partners) is a later-stage venture capital and growth equity firm. They have a strong track record of investing in high-growth companies.
    • Investment Focus Areas: Technology, media, internet.
    • Notable Investments: Twitter, Dropbox, Slack.

What's Next for The Honest Company?

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