Total amount raised
$38.1 Million
Latest funding date
05/01/2021
Location
Crayon has successfully raised funding through six rounds, with the latest being a Series B round led by Baird Capital. The company is backed by a total of 37 investors, including notable names like Baird Capital and Oyster Funds.
Crayon's platform offers a comprehensive suite of competitive intelligence tools, designed to help businesses gain insights through automated data mining and analysis. Keep reading to explore the intricacies of Crayon's fundraising journey and the investors backing this innovative platform.
What Is Crayon?
Crayon is a competitive intelligence platform based in Boston, Massachusetts. The company operates in various industries, including analytics, artificial intelligence, business development, business intelligence, machine learning, marketing, SaaS, and software. Crayon's platform helps businesses monitor competitors, gather and analyze data, and enable sales teams with actionable insights.
Founded in an unspecified year, Crayon has grown to employ between 101 and 250 people. The company is private and has successfully raised funding through a Series B round. Crayon's tools are designed to help businesses see and seize opportunities, creating sustainable advantages in their markets.
How Much Funding Has Crayon Raised?
- Series B
- Amount Raised: USD 22,000,000
- Date: May 2021
- Lead Investors: Baird Capital
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To support Crayon's growth and development in the competitive intelligence market.
- Series A
- Amount Raised: USD 6,000,000
- Date: February 2019
- Lead Investors: Bedrock
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To double Crayon's team and support growth across engineering, sales, services, and marketing.
- Series Unknown
- Amount Raised: USD 5,000,000
- Date: April 2018
- Lead Investors: Baseline Ventures, Steve Anderson
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To enhance Crayon's competitive intelligence solutions and expand its market presence.
- Seed
- Amount Raised: USD 3,350,000
- Date: November 2016
- Lead Investors: Not publicly disclosed
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To support early-stage development and market entry.
- Seed
- Amount Raised: USD 1,500,000
- Date: April 2015
- Lead Investors: Jennifer Lum
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To fund initial product development and market research.
- Seed
- Amount Raised: USD 250,000
- Date: March 2015
- Lead Investors: Not publicly disclosed
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To kickstart the company's operations and early-stage activities.
Crayon has raised a total of USD 38,100,000. The current valuation is not publicly disclosed.
Key Investors
- Baird Capital
- Details: Baird Capital is a global private equity and venture capital firm. They focus on investing in high-potential companies across various sectors.
- Investment Focus Areas: Healthcare, Technology, Industrial Solutions
- Notable Investments: Not publicly disclosed
- Bedrock
- Details: Bedrock is a venture capital firm known for its strategic investments in innovative companies. They aim to support transformative ideas and technologies.
- Investment Focus Areas: Technology, Consumer, Enterprise
- Notable Investments: Not publicly disclosed
- Baseline Ventures
- Details: Baseline Ventures is an early-stage seed investor. They have a track record of supporting successful startups.
- Investment Focus Areas: Technology, Consumer Internet, Mobile
- Notable Investments: Not publicly disclosed
- Steve Anderson
- Details: Steve Anderson is a well-known angel investor and founder of Baseline Ventures. He has been involved in numerous successful startup investments.
- Investment Focus Areas: Technology, Consumer Internet, Mobile
- Notable Investments: Not publicly disclosed
- Jennifer Lum
- Details: Jennifer Lum is an angel investor and entrepreneur. She has a background in technology and startups.
- Investment Focus Areas: Technology, Healthcare, Consumer
- Notable Investments: Not publicly disclosed
What's Next for Crayon?
Crayon stands at the cusp of significant growth opportunities, driven by the increasing demand for competitive intelligence. With a 300% revenue growth in 2018 and a customer base that includes Fortune 50 companies, the potential for expansion is vast. The company plans to double its team, enhancing capabilities in engineering, sales, services, and marketing, which will further solidify its market position.
Future fundraising opportunities appear promising as Crayon continues to attract interest from existing and potential investors. The company is likely to pursue additional funding rounds to support its ambitious growth plans and market expansion. However, challenges such as maintaining rapid growth and staying ahead of competitors in a highly competitive market will require strategic planning and execution.
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