Total amount raised
$36.1 Million
Latest funding date
2/1/2019
Location
JOOR has successfully raised funding over six rounds, with the latest being a "Venture - Series Unknown" round. The platform is backed by notable investors such as Tamarix Capital, Battery Ventures, and Brightwood Capital Advisors.
Keep reading to explore the intricacies of JOOR's fundraising journey and the investors backing this innovative platform.
What Is JOOR?
JOOR is a prominent B2B wholesale platform that connects fashion brands and retailers. The company operates in various industries, including E-Commerce, Enterprise Resource Planning (ERP), Fashion, Internet, and Retail. Based in New York, JOOR has a significant employee base of 101-250 individuals.
Founded to revolutionize the wholesale business, JOOR offers an all-in-one solution for managing wholesale operations, connecting with retailers, and facilitating payments. The platform supports virtual showrooms, digital linesheets, order management, and embedded payment systems, boasting a large curated B2B network with over 14,000 brands and 675,000 global retail buyers.
How Much Funding Has JOOR Raised?
- Series A (2011-07-19)
- Amount Raised: USD 2,250,000
- Date: July 2011
- Lead Investors: Battery Ventures
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To establish a strong foundation and support initial growth phases.
- Series A (2012-09-20)
- Amount Raised: USD 3,250,000
- Date: September 2012
- Lead Investors: Not publicly disclosed
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To further develop the platform and expand market reach.
- Series B (2013-07-25)
- Amount Raised: USD 15,000,000
- Date: July 2013
- Lead Investors: Canaan Partners
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To scale operations and enhance technological capabilities.
- Series C (2019-02-13)
- Amount Raised: USD 16,000,000
- Date: February 2019
- Lead Investors: ITOCHU Corporation
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To expand into new markets and enhance platform features.
- Series D (2021-06-15)
- Amount Raised: USD 46,000,000
- Date: June 2021
- Lead Investors: Macquarie Capital
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To support global expansion and technological advancements.
- Series Unknown (2023-10-17)
- Amount Raised: USD 25,000,000
- Date: October 2023
- Lead Investors: Brightwood Capital Advisors, Tamarix Capital
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To accelerate growth, expand into new categories, and enhance JOOR Pay.
Total Amount Raised: USD 107,500,000. Current Valuation: Not publicly disclosed.
Key Investors
- Brightwood Capital Advisors
- Details: Brightwood Capital Advisors is a private investment firm that provides capital to growing North American middle-market businesses. They participated in JOOR's Series Unknown round.
- Investment Focus Areas: Middle-market companies, business services, healthcare, technology, consumer products.
- Notable Investments: Not publicly disclosed.
- Tamarix Capital Partners
- Details: Tamarix Capital Partners focuses on providing flexible capital solutions to middle-market companies. They are a lead investor in JOOR's Series Unknown round.
- Investment Focus Areas: Middle-market companies, growth capital, buyout investments.
- Notable Investments: Not publicly disclosed.
- Macquarie Capital
- Details: Macquarie Capital is the advisory, capital markets, and principal investment arm of Macquarie Group. They have been an existing investor in JOOR.
- Investment Focus Areas: Infrastructure, renewable energy, real estate, technology.
- Notable Investments: Not publicly disclosed.
- Battery Ventures
- Details: Battery Ventures is a global, technology-focused investment firm. They have been an existing investor in JOOR.
- Investment Focus Areas: Technology sectors, software, IT infrastructure, industrial technology.
- Notable Investments: Not publicly disclosed.
- Canaan Partners
- Details: Canaan Partners is an early-stage venture capital firm that invests in entrepreneurs with visionary ideas. They have been an existing investor in JOOR.
- Investment Focus Areas: Technology, healthcare.
- Notable Investments: Not publicly disclosed.
What's Next for JOOR?
JOOR stands at the cusp of significant growth opportunities, driven by its recent $25 million funding round. The company plans to expand into new categories such as sports, footwear, and outdoor products, while enhancing its JOOR Pay solution. With a platform that processes nearly $20 billion in wholesale transactions annually, the potential for growth is substantial.
Future fundraising opportunities seem promising as JOOR continues to innovate and expand. The involvement of multiple investors in the recent round suggests that additional funding could be on the horizon to support further expansion and technological advancements. However, the company will need to navigate a competitive landscape and ensure the scalability of its platform as it grows.
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