Total amount raised
$4 Million
Latest funding date
4/1/2021
Location
Easebuzz has successfully raised funds through four distinct funding rounds, with the latest being a Series A round. The platform offers a suite of API-driven financial services designed to help businesses digitize their payment processes.
With eight investors backing the company, including notable names like Reed India and Varanium Capital Advisors, Easebuzz is well-positioned to continue its growth in the fintech space. Keep reading to explore the intricacies of Easebuzz's fundraising journey and the investors supporting this innovative platform.
What Is Easebuzz?
Easebuzz is a private company based in Pune, Maharashtra, India, operating in the FinTech industry. The company specializes in providing API-driven financial services to help businesses digitize their payment processes. With an employee count ranging from 251 to 500, Easebuzz is well-equipped to support a variety of business needs.
Founded to offer comprehensive digital payment solutions, Easebuzz's product offerings include payment gateways, payment links, and various SaaS APIs. The platform is designed to be developer-friendly, featuring plug-and-play APIs and extensive documentation to facilitate seamless integration.
How Much Funding Has Easebuzz Raised?
- Seed Round
- Amount Raised: $4,000,000
- Date: April 2021
- Lead Investors: 8i Ventures, Guild Capital, Varanium Capital Advisors
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To strengthen the product team, enhance sales and marketing efforts, and offer more payment-based APIs to small and mid-sized enterprises.
- Non-Equity Assistance
- Date: January 2019
- Lead Investors: Not publicly disclosed
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: Likely aimed at expanding their suite of API-driven financial services and scaling their operations.
- Series A
- Amount Raised: $24,000,000
- Date: April 2025
- Lead Investors: Bessemer Venture Partners
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To expand their suite of API-driven financial services, enhance their technology, and scale their operations to serve more businesses.
- Secondary Market
- Amount Raised: $5,000,000
- Date: April 2025
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: Likely aimed at providing liquidity to early investors and employees.
Total Amount Raised: $33,000,000. Current Valuation: Not publicly disclosed.
Key Investors
- Bessemer Venture Partners
- Details: Bessemer Venture Partners is a prominent venture capital firm that has been investing in innovative companies for over a century. They are known for their extensive portfolio and long-term investment strategy.
- Investment Focus Areas: Technology, healthcare, financial services
- Notable Investments: LinkedIn, Shopify, Pinterest
- 8i Ventures
- Details: 8i Ventures is a venture capital firm that focuses on early-stage investments, particularly in the technology and digital sectors. They aim to support high-growth potential startups.
- Investment Focus Areas: Technology, digital platforms, fintech
- Notable Investments: Not publicly disclosed
- Guild Capital
- Details: Guild Capital is a venture capital firm that invests in early-stage companies, particularly in the technology sector. They are known for their focus on digital transformation and financial inclusion.
- Investment Focus Areas: Technology, digital transformation, financial inclusion
- Notable Investments: Not publicly disclosed
- Varanium Capital Advisors
- Details: Varanium Capital Advisors is an investment firm that provides capital to high-growth companies. They are one of the most recent investors in Easebuzz.
- Investment Focus Areas: High-growth companies, technology, fintech
- Notable Investments: Not publicly disclosed
- Former Citrus Pay Founders Amrish Rau and Jitendra Gupta
- Details: Amrish Rau and Jitendra Gupta are the former founders of Citrus Pay, a leading digital payments company in India. They have participated as angel investors in Easebuzz.
- Investment Focus Areas: Digital payments, fintech, startups
- Notable Investments: Not publicly disclosed
What's Next for Easebuzz?
Easebuzz is poised to capitalize on the growing digitization of India's $800 billion retail economy. With plans to develop new services around digital remittances and collections for SMEs, the company is well-positioned to tap into the expanding payment gateway aggregator market, projected to reach Rs22.6 trillion by FY25.
Given the significant market potential, Easebuzz is likely to attract further investment rounds to scale its operations and expand its service offerings. However, the company will need to navigate challenges such as competition from other payment infrastructure providers and keeping up with rapid technological changes and regulatory requirements.
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