Total amount raised
$489.5 Million
Latest funding date
3/1/2022
Location
Licious has successfully raised funds through 10 rounds, with the most recent being a Series F round led by Amansa Capital. The company is backed by 35 investors, including Axis Growth Avenues AIF - I and Kotak Private Equity.
Keep reading to explore the intricacies of Licious's fundraising journey and the investors backing this innovative platform.
What Is Licious?
Licious is an online meat and seafood ordering startup based in Bengaluru, Karnataka, India. The company operates in multiple industries, including delivery service, e-commerce, food and beverage, and food delivery.
Founded with a vision to provide fresh and high-quality meat, Licious follows an end-to-end business model. The company has a significant employee base ranging from 1001 to 5000 employees.
How Much Funding Has Licious Raised?
- Seed Round
- Amount Raised: USD 1,000,000
- Date: September 2015
- Lead Investors: 3one4 Capital
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To establish the business and develop the initial supply chain infrastructure.
- Series A
- Amount Raised: USD 3,500,000
- Date: April 2016
- Lead Investors: Mayfield Fund
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To expand operations and enhance the product offerings.
- Series B
- Amount Raised: USD 10,000,000
- Date: March 2017
- Lead Investors: 3one4 Capital, Mayfield Fund
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To scale the business and enter new markets.
- Series C
- Amount Raised: USD 25,000,000
- Date: September 2018
- Lead Investors: Bertelsmann, Vertex Ventures
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To strengthen the supply chain and improve customer experience.
- Series D
- Amount Raised: USD 25,000,000
- Date: December 2018
- Lead Investors: Nichirin
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To expand the product range and enhance technological capabilities.
- Series E
- Amount Raised: USD 30,000,000
- Date: December 2019
- Lead Investors: Vertex Growth Fund
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To expand presence in more Indian cities and launch new products.
- Series F
- Amount Raised: USD 192,000,000
- Date: June 2021
- Lead Investors: Multiples, Temasek Holdings
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To support growth and expansion in the online meat and seafood delivery market.
- Series F
- Amount Raised: USD 52,000,000
- Date: October 2021
- Lead Investors: 360 ONE Asset
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To further expand market reach and enhance product offerings.
- Series F
- Amount Raised: INR 91,414,206
- Date: February 2022
- Lead Investors: Gruhas
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To continue scaling operations and improve supply chain efficiency.
- Series F
- Amount Raised: INR 11,460,000,000
- Date: March 2022
- Lead Investors: Amansa Capital
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To support the company's growth and expansion plans.
Total Amount Raised: USD 338,500,000
Current Valuation: Not publicly disclosed
Key Investors
- Amansa Capital
- Details: Amansa Capital is a leading investment firm that focuses on long-term investments in high-growth companies. They have a strong presence in the Indian market.
- Investment Focus Areas: Technology, consumer goods, financial services.
- Notable Investments: Not publicly disclosed.
- 360 ONE Asset
- Details: 360 ONE Asset is a prominent asset management firm known for its strategic investments in various sectors. They have a diversified portfolio.
- Investment Focus Areas: Real estate, infrastructure, technology.
- Notable Investments: Not publicly disclosed.
- Multiples
- Details: Multiples is a private equity firm that invests in high-potential companies across different industries. They are known for their hands-on approach.
- Investment Focus Areas: Healthcare, financial services, consumer products.
- Notable Investments: Not publicly disclosed.
- Temasek Holdings
- Details: Temasek Holdings is a global investment company headquartered in Singapore. They focus on delivering sustainable returns over the long term.
- Investment Focus Areas: Telecommunications, media, technology, transportation.
- Notable Investments: Not publicly disclosed.
- Vertex Growth Fund
- Details: Vertex Growth Fund is a Singapore-based investment fund that focuses on high-growth companies. They have a strong track record in scaling businesses.
- Investment Focus Areas: Technology, healthcare, consumer products.
- Notable Investments: Not publicly disclosed.
What's Next for Licious?
As Licious looks to the future, the opportunities are vast. The company plans to expand its presence in more Indian cities, strengthen its omnichannel presence, and launch new products, particularly in the ready-to-eat category. The largely unorganized Indian meat and seafood market, valued at $30 billion, presents a significant growth potential for Licious.
Given the ambitious expansion plans and the need for technological upgrades, Licious may pursue additional funding rounds. The growing investor interest in the on-demand food segment suggests that Licious could continue to attract further investments. Potential acquisitions could also be aimed at enhancing supply chain capabilities or expanding product offerings.
However, challenges remain. Organizing the largely unorganized market, ensuring consistent quality and freshness, and managing rapid expansion are significant hurdles. Competition from other startups and traditional markets will also test Licious's ability to maintain its growth trajectory.
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