Total amount raised
$14K
Latest funding date
10/1/2024
Location
Neon has successfully raised $14 million over 4 funding rounds, with the latest round being a Private Equity round. The platform is designed to provide ecommerce and payment solutions tailored for mobile and PC games, achieving a conversion rate 4X higher than industry benchmarks.
Keep reading to explore the intricacies of Neon's fundraising journey and the investors backing this innovative platform.
What Is Neon?
Neon is a global leader in creating and producing immersive experiences, operating within the electronics and service industries. The company is based in Singapore and has a significant employee count ranging from 251 to 500.
Specializing in direct-to-consumer ecommerce and payment solutions for mobile and PC games, Neon offers customizable webshops, secure checkout processes, and a developer-first platform. The company is trusted by leading game studios and publishers, aiming to enhance player experiences and improve conversion rates.
How Much Funding Has Neon Raised?
- Private Equity Round
- Amount Raised: SGD 150,000,000
- Date: October 2022
- Lead Investors: 65 Equity Partners
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To expand their immersive experience offerings and enhance technological capabilities.
- Private Equity Round
- Amount Raised: SGD 235,000,000
- Date: April 2021
- Lead Investors: EDBI, Pavilion Capital, Ron Tan, SeaTown Holdings
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To scale operations and enter new markets.
- Private Equity Round
- Amount Raised: Not publicly disclosed
- Date: November 2019
- Lead Investors: Pavilion Capital
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To support ongoing projects and strategic acquisitions.
- Series Unknown
- Amount Raised: Not publicly disclosed
- Date: May 2019
- Lead Investors: CITIC Capital Holdings
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To enhance product development and innovation.
Total Amount Raised: Not publicly disclosed
Current Valuation: Not publicly disclosed
Key Investors
- 65 Equity Partners
- Details: 65 Equity Partners is a private equity firm that focuses on growth capital investments. They are known for their strategic partnerships and long-term investment approach.
- Investment Focus Areas: Not publicly disclosed
- Notable Investments: Not publicly disclosed
- Pavilion Capital
- Details: Pavilion Capital is an investment firm that provides growth capital to companies in various sectors. They are part of the Temasek Holdings group.
- Investment Focus Areas: Not publicly disclosed
- Notable Investments: Not publicly disclosed
- EDBI
- Details: EDBI is the corporate investment arm of Singapore's Economic Development Board. They invest in innovative and high-growth companies.
- Investment Focus Areas: Not publicly disclosed
- Notable Investments: Not publicly disclosed
- SeaTown Holdings
- Details: SeaTown Holdings is an investment management firm that focuses on public and private market investments. They are a subsidiary of Temasek Holdings.
- Investment Focus Areas: Not publicly disclosed
- Notable Investments: Not publicly disclosed
- CITIC Capital Holdings
- Details: CITIC Capital Holdings is a leading alternative investment management and advisory company. They manage over USD 29 billion of capital across various asset classes.
- Investment Focus Areas: Not publicly disclosed
- Notable Investments: Not publicly disclosed
What's Next for Neon?
Unfortunately, the provided sources do not contain any specific information about opportunities, industry trends, growth opportunities, challenges, or predictions for future fundraising or acquisitions related to Neon. Therefore, I am unable to fulfill the request to write a section covering what's next for Neon based on the given sources.
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