Total amount raised
$2.3 Billion
Latest funding date
12/01/2020
Location
Zynga has successfully raised funds through 11 rounds, with the latest being a Post-IPO Equity round. The company, now a subsidiary of Take-Two Interactive Software, has also made significant investments and acquisitions, including 41 organizations.
With backing from 26 investors, including Kleiner Perkins and T. Rowe Price, Zynga continues to be a major player in the interactive entertainment industry. Keep reading to explore the intricacies of Zynga's fundraising journey and the investors supporting this dynamic platform.
What Is Zynga?
Zynga, founded in 2007, is a prominent player in the interactive entertainment industry, specializing in mobile and online games. Headquartered in San Mateo, California, the company has a significant global presence with locations in North America, Europe, and Asia.
With an employee count ranging between 1001-5000, Zynga has developed popular titles such as "FarmVille" and "Words With Friends." Now a wholly-owned subsidiary of Take-Two Interactive Software, Zynga continues to connect the world through its diverse portfolio of games.
How Much Funding Has Zynga Raised?
- Post-IPO Equity
- Amount Raised: USD 762,000,000
- Date: December 2020
- Lead Investors: Not publicly disclosed
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To support ongoing operations and potential acquisitions.
- Post-IPO Equity
- Amount Raised: USD 690,000,000
- Date: June 2019
- Lead Investors: Not publicly disclosed
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To expand game development and enhance user engagement.
- Series C
- Amount Raised: USD 490,000,000
- Date: February 2011
- Lead Investors: Not publicly disclosed
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To scale operations and increase market presence.
- Series Unknown
- Amount Raised: USD 6,337,786
- Date: October 2010
- Lead Investors: Not publicly disclosed
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To support product development and marketing efforts.
- Series B
- Amount Raised: USD 300,000,000
- Date: June 2010
- Lead Investors: Google, SoftBank Group
- Valuation at Round: USD 4.5 billion
- Motivation Behind the Round: To fuel growth and expand the company's game portfolio.
- Series B
- Amount Raised: USD 15,000,000
- Date: April 2010
- Lead Investors: Not publicly disclosed
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To enhance game development and user acquisition.
- Series B
- Amount Raised: USD 15,187,000
- Date: November 2009
- Lead Investors: Not publicly disclosed
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To support the launch of new games and expand the team.
- Series B
- Amount Raised: USD 25,000,000
- Date: July 2008
- Lead Investors: Kleiner Perkins
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To accelerate growth and increase market share.
- Series A
- Amount Raised: USD 5,026,000
- Date: February 2008
- Lead Investors: Union Square Ventures
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To develop new games and expand the user base.
- Series A
- Amount Raised: USD 10,000,000
- Date: January 2008
- Lead Investors: Union Square Ventures
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To establish a strong market presence and develop initial products.
Total Amount Raised: USD 2,368,551,786. Current Valuation: Not publicly disclosed.
Key Investors
- Google
- Details: Google is a global technology company specializing in Internet-related services and products, including online advertising technologies, a search engine, cloud computing, software, and hardware.
- Investment Focus Areas: Technology, Internet services, cloud computing
- Notable Investments: YouTube, Android, Waymo
- SoftBank Group
- Details: SoftBank Group is a Japanese multinational conglomerate holding company with investments in various technology, energy, and financial sectors.
- Investment Focus Areas: Technology, telecommunications, energy
- Notable Investments: Alibaba, Sprint, WeWork
- Kleiner Perkins
- Details: Kleiner Perkins is a venture capital firm known for backing successful technology companies like Amazon, Google, and Netscape.
- Investment Focus Areas: Technology, life sciences, high-growth industries
- Notable Investments: Amazon, Google, Netscape
- Union Square Ventures
- Details: Union Square Ventures is a venture capital firm that invests in early-stage and growth-stage technology companies.
- Investment Focus Areas: Technology, Internet services, software
- Notable Investments: Twitter, Etsy, Tumblr
- Marc Andreessen
- Details: Marc Andreessen is the co-founder of Netscape and a prominent venture capitalist.
- Investment Focus Areas: Technology startups, innovative and disruptive potential
- Notable Investments: Facebook, Twitter, Airbnb
What's Next for Zynga?
As Zynga looks to the future, the company is poised to build an online entertainment empire, leveraging partnerships with tech giants like Facebook, Yahoo, and Apple. With a user base of 211 million monthly players, the potential for growth is immense, particularly through new game releases and the sale of virtual goods.
Future fundraising opportunities are promising, with Zynga already having raised significant capital from investors like Google and SoftBank. A public offering could further fuel its expansion. However, challenges such as maintaining user interest and navigating Facebook's policy changes remain critical hurdles.
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