Total amount raised
$1.3 Billion
Latest funding date
4/1/2022
Location
Movable Ink has successfully raised funding over five rounds, with the latest being a Series D round involving investors such as Silver Lake Waterman. The company has also made strategic acquisitions, including Coherent Path, to enhance its offerings.
Keep reading to explore the intricacies of Movable Ink's fundraising journey and the investors backing this innovative platform.
What Is Movable Ink?
Movable Ink is a private company based in New York, New York, specializing in personalized marketing solutions. The company operates in various fields, including Content Marketing, Email Marketing, Personalization, Real-Time, and SaaS. It has an employee count ranging between 501-1000.
Founded to activate any data into personalized content for customer engagement, Movable Ink has been acquired by Symphony Technology Group. The company offers innovative products like Studio and Da Vinci, which leverage AI to enhance marketing strategies across multiple industries such as retail, financial services, media, and travel.
How Much Funding Has Movable Ink Raised?
- Series A
- Amount Raised: USD 1,290,000
- Date: July 2011
- Lead Investors: Contour Venture Partners
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To support early-stage growth and product development.
- Series B
- Amount Raised: USD 11,000,000
- Date: May 2013
- Lead Investors: Intel Capital
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To expand market reach and enhance product offerings.
- Series Unknown
- Date: January 2016
- Investor Count: 1
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To continue scaling operations and technology advancements.
- Series C
- Amount Raised: USD 30,000,000
- Date: August 2020
- Lead Investors: Contour Venture Partners
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To accelerate growth and expand into new markets.
- Series D
- Amount Raised: USD 55,000,000
- Date: April 2022
- Lead Investors: Silver Lake Waterman
- Valuation at Round: USD 1.3 billion
- Motivation Behind the Round: To accelerate the product roadmap, drive innovation, and expand the workforce.
Total Amount Raised: USD 97,290,000. Current Valuation: USD 1.3 billion.
Key Investors
- Silver Lake Waterman
- Details: Silver Lake Waterman is a growth capital arm of Silver Lake, a global leader in technology investing. They led Movable Ink's Series D funding round.
- Investment Focus Areas: Technology, machine learning, automation.
- Notable Investments: Airbnb, Alibaba, Dell Technologies.
- Contour Venture Partners
- Details: Contour Venture Partners is a venture capital firm focused on early-stage investments in the New York City area. They have been involved in multiple funding rounds for Movable Ink.
- Investment Focus Areas: Early-stage technology companies, enterprise software, digital media.
- Notable Investments: BounceX, Datadog, OnDeck.
- Intel Capital
- Details: Intel Capital is the strategic investment arm of Intel Corporation, investing in innovative technology startups. They participated in Movable Ink's Series B and Series D funding rounds.
- Investment Focus Areas: AI, cloud computing, data-centric technologies.
- Notable Investments: Cloudera, DocuSign, Vuzix.
What's Next for Movable Ink?
Movable Ink is poised for significant growth, driven by its expansion into new markets, particularly in Europe, and the increasing demand for personalized marketing content. The company has already crossed $100 million in Annual Recurring Revenue and plans to grow its workforce to over 700 employees. These opportunities, coupled with the acquisition of Coherent Path, position Movable Ink to leverage AI and machine learning for enhanced customer engagement.
Future fundraising opportunities seem promising, given the company's recent $55 million Series D round and its $1.3 billion valuation. This financial backing will likely support further innovation and market expansion. However, challenges such as managing rapid growth, integrating new acquisitions, and staying ahead of competitors in the fast-evolving marketing technology landscape could pose hurdles along the way.
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