Movable Ink
Total amount raised
$1.3 Billion
Latest funding date
April, 2022
Movable Ink
Location
Title
Movable Ink has successfully raised significant funding over multiple rounds, attracting a diverse group of investors. The platform specializes in personalized marketing solutions powered by AI and automation.
Keep reading to explore the intricacies of Movable Ink's fundraising journey and the investors backing this innovative platform.
What Is Movable Ink?
Movable Ink, founded in 2010, is headquartered in New York City. The company was established by Vivek Sharma and Michael Nutt.
Specializing in personalized marketing solutions, Movable Ink leverages AI and automation to transform data into unique content for each customer at the moment of engagement.
With a team of over 300 employees, Movable Ink continues to innovate and expand its offerings to meet the evolving needs of its clients.
How Much Funding Has Movable Ink Raised?
- Series A
- Amount Raised: $1.3 million
- Date: July 2011
- Lead Investors: Contour Venture Partners
- Motivation Behind the Round: Initial funding to support early-stage growth and development.
- Series B
- Amount Raised: $11 million
- Date: May 2013
- Lead Investors: Intel Capital
- Motivation Behind the Round: To scale international operations and expand the company's partner network.
- Series C
- Amount Raised: $30 million
- Date: August 2020
- Lead Investors: Contour Venture Partners, Intel Capital, Silver Lake
- Motivation Behind the Round: To bolster the balance sheet, act as "COVID insurance," and fund potential acquisitions.
- Series D
- Amount Raised: $55 million
- Date: April 2022
- Lead Investors: Silver Lake Waterman
- Valuation at Round: $1.3 billion pre-money
- Motivation Behind the Round: To accelerate the product roadmap and drive continued innovation and automation across marketing programs.
Total Amount Raised: $97.3 million
Current Valuation: $1.3 billion
Key Investors
- Silver Lake Waterman
- Details: Silver Lake Waterman is the growth capital arm of Silver Lake, a global leader in technology investing. They focus on providing flexible capital solutions to later-stage growth companies.
- Investment Focus Areas: Technology, tech-enabled industries, growth capital.
- Notable Investments: Airbnb, Alibaba, Dell Technologies.
- Contour Venture Partners
- Details: Contour Venture Partners is a venture capital firm focused on early-stage investments in the New York City area. They have a strong track record of supporting startups through their growth phases.
- Investment Focus Areas: Enterprise SaaS, fintech, digital media.
- Notable Investments: BounceX, CB Insights, Datadog.
- Intel Capital
- Details: Intel Capital is the strategic investment arm of Intel Corporation, investing in innovative technology startups worldwide. They aim to foster innovation and drive growth in the tech industry.
- Investment Focus Areas: AI, cloud computing, cybersecurity.
- Notable Investments: Cloudera, DocuSign, Vuzix.
- Metamorphic Ventures
- Details: Metamorphic Ventures is a venture capital firm that invests in early-stage technology companies. They focus on digital media and commerce sectors.
- Investment Focus Areas: Digital media, commerce, early-stage technology.
- Notable Investments: Indiegogo, Movable Ink, Sailthru.
- ff Venture Capital
- Details: ff Venture Capital is a venture capital firm that invests in seed and early-stage companies. They provide extensive support to help startups grow and succeed.
- Investment Focus Areas: Seed-stage, early-stage, various sectors.
- Notable Investments: 500px, Plated, Indiegogo.
What's Next for Movable Ink?
Movable Ink stands at the cusp of significant growth opportunities, driven by the increasing demand for personalized marketing experiences. With a valuation of $1.3 billion and annual recurring revenue surpassing $100 million, the company is poised to expand its product roadmap and enhance its AI-powered personalization capabilities. The acquisition of Coherent Path further strengthens its position in the market, enabling more sophisticated omni-channel marketing strategies.
Future fundraising rounds seem likely as Movable Ink continues to innovate and scale its operations globally. The recent Series D funding round, led by Silver Lake Waterman, underscores investor confidence in the company's growth trajectory. However, challenges such as maintaining rapid growth, staying ahead of competitors, and ensuring data privacy compliance could pose hurdles. Navigating these challenges will be crucial for Movable Ink as it aims to solidify its leadership in the marketing technology landscape.
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