.avif)
Total amount raised
$15.4 Million
Latest funding date
2026-08-04
Location
Vaaree has raised funding across 5 disclosed rounds, with the most recent being a ₹65 Cr (~$6.8M) Series A in August 2026 led by Hero Enterprise and Cap Alpha Ventures. The company is backed by investors including PeerCapital, Peak XV's Surge, All In Capital, Better Capital, Satyadharma Investments and the Asian Paints promoter family office.
What Is Vaaree?
Vaaree is a home furnishing and decor startup based in Bangalore, Karnataka, India. The company operates in the E-Commerce, Home and Garden, Home Decor, and Retail industries, offering a wide range of home products.
Founded in February 2022 with the aim of providing quality and affordable home decor, Vaaree employs between 51 and 100 people. The platform sources products directly from manufacturers, ensuring both quality and affordability for its customers.
How Much Funding Has Vaaree Raised?
- Pre-Seed Round
- Amount Raised: Undisclosed
- Date: August 2022
- Lead Investors: Not publicly disclosed
- Valuation at Round: Not publicly disclosed
- Notable Angel Investors: Kunal Shah (CRED), Ghazal Alagh (Mamaearth), Vineeta Singh (SUGAR Cosmetics), Arjun Vaidya (Dr. Vaidya's), Anjali Bansal (Avaana Capital), Varun Dua & Ruchi Deepak (Acko), Rohit M A (Cloudnine), among others
- Motivation Behind the Round: To kickstart the business, add product categories, build a strong team, and invest in branding.
- Seed Round
- Amount Raised: USD 4,000,000
- Date: November 2023
- Lead Investors: Surge (Peak XV Partners' accelerator programme), PeerCapital
- Participating Investors: All In Capital, Better Capital
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To ramp up investments in hiring, technology, and expanding product categories.
- Pre-Series A Round (Initial Close)
- Amount Raised: INR 20,780,000 (~USD 2,500,000)
- Date: May 2024
- Lead Investors: Capier Investments (INR 12.47 Cr)
- Participating Investors: Peak XV's Surge Ventures (INR 8.31 Cr)
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To enhance product offerings and scale the business.
- Pre-Series A Round (Extended / Final Close)
- Amount Raised: INR 179,800,000 (~USD 2,090,000); total Pre-Series A round: USD 4,600,000 (~INR 39.5 Cr)
- Date: July 12, 2025
- Lead Investors: PeerCapital (INR 6.5 Cr)
- Participating Investors: Peak XV's Surge Ventures (INR 6.39 Cr), All In Capital LLP, Sattva Family Office, Satyadharma Investments, Castle Investment, Asian Paints promoter family office
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To expand its AI-powered home styling app (VibeCheck), scale fulfilment and brand verification networks, and increase delivery speed.
- Series A Round
- Amount Raised: INR 650,000,000 (₹65 Cr, ~USD 6,800,000)
- Date: August 4, 2026
- Lead Investors: Hero Enterprise, Cap Alpha Ventures
- Participating Investors: PeerCapital, Peak XV's Surge, All In Capital, Better Capital, Asian Paints family office
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To scale the home decor marketplace with existing and new investors backing the round.
Total Amount Raised: At least USD 15.4M based on disclosed funding (USD 4M Seed + USD 4.6M Pre-Series A + USD 6.8M Series A). Pre-seed amount undisclosed. As of September 2026, the company's latest disclosed round is its August 2026 Series A.
Current Valuation: Not publicly disclosed
Key Investors
- Hero Enterprise
- Details: Hero Enterprise co-led Vaaree's ₹65 Cr Series A round in August 2026.
- Investment Focus Areas: Not publicly disclosed
- Notable Investments: Vaaree
- Cap Alpha Ventures
- Details: Cap Alpha Ventures co-led Vaaree's ₹65 Cr Series A round in August 2026.
- Investment Focus Areas: Not publicly disclosed
- Notable Investments: Vaaree
- PeerCapital
- Details: PeerCapital is a Bengaluru-based venture capital firm focused on early-stage consumer internet investments. They co-led Vaaree's Seed round, led the Pre-Series A round, and participated in the August 2026 Series A.
- Investment Focus Areas: Consumer Internet, E-commerce, Home Decor
- Notable Investments: Vaaree
- Surge (Peak XV Partners)
- Details: Surge is an accelerator programme by Peak XV Partners (formerly Sequoia Capital India & SEA), focusing on early-stage startups. They co-led Vaaree's Seed round, participated in both Pre-Series A tranches, and joined the August 2026 Series A.
- Investment Focus Areas: Early-stage startups, Consumer, Technology
- Notable Investments: Vaaree, and other startups in their accelerator programme
- Capier Investments
- Details: Capier Investments is a Bengaluru-based VC firm known for strategic investments in high-growth startups. They led the initial close of Vaaree's Pre-Series A round in May 2024.
- Investment Focus Areas: Not explicitly disclosed
- Notable Investments: Vaaree
- All In Capital
- Details: All In Capital LLP is an existing investor in Vaaree, participating in the Seed, Pre-Series A, and August 2026 Series A rounds.
- Investment Focus Areas: Early-stage startups
- Notable Investments: Vaaree
- Sattva Family Office / Sattva Ventures
- Details: New investor participating in the extended Pre-Series A round closed in July 2025.
- Investment Focus Areas: Not explicitly disclosed
- Notable Investments: Vaaree
- Asian Paints Promoter Family Office
- Details: The family office of the Asian Paints promoter group invested in Vaaree's Pre-Series A extended close in July 2025 and again in the August 2026 Series A.
- Investment Focus Areas: Home and decor sector strategic investments
- Notable Investments: Vaaree
- Satyadharma Investments
- Details: Satyadharma Investments participated in Vaaree's Pre-Series A extended round in July 2025.
- Investment Focus Areas: Not explicitly disclosed
- Notable Investments: Vaaree
What's Next for Vaaree?
Vaaree closed a ₹65 Cr (~USD 6.8M) Series A on August 4, 2026, co-led by Hero Enterprise and Cap Alpha Ventures, with existing backers PeerCapital, Peak XV's Surge, All In Capital, Better Capital, and the Asian Paints family office joining. The capital takes disclosed funding to at least USD 15.4M and follows the July 2025 Pre-Series A close, which funded its AI-powered home styling app VibeCheck, its fulfilment and brand verification networks, and faster delivery.
Competition remains a challenge, with well-funded startups such as Furlenco, HomeLane, and Livspace operating in the same market. Vaaree also reported a loss of Rs 3.5 crore in its first fiscal year, an indication of the financial hurdles it must work through as it scales its marketplace of directly sourced home products.
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