Total amount raised
$436.8 Million
Latest funding date
12/1/2023
Location
GreyOrange has successfully raised funds over 10 rounds, with the latest being a Series D round involving 5 investors, including Anthelion Capital as the lead investor. The company is backed by a total of 16 investors, showcasing significant interest and confidence in its AI-driven software and mobile robots for the warehousing industry.
Keep reading to explore the intricacies of GreyOrange's fundraising journey and the investors backing this innovative platform.
What Is GreyOrange?
GreyOrange is a technology startup specializing in AI-driven software and mobile robots for the warehousing industry. The company focuses on automating warehouse operations to enhance efficiency and productivity.
Founded in Roswell, Georgia, GreyOrange has grown to employ between 501 and 1000 people. The company is headquartered in Suwanee, GA, and serves various industries, including apparel, retail, and manufacturing.
How Much Funding Has GreyOrange Raised?
- Series D
- Amount Raised: USD 135,000,000
- Date: December 2023
- Lead Investors: Anthelion Capital
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To support the further adoption of GreyOrange’s fulfillment orchestration platform in warehouses, distribution centers, and retail stores.
- Series Unknown
- Amount Raised: USD 110,000,000
- Date: May 2022
- Lead Investors: Not publicly disclosed
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To enhance operational capabilities and expand market reach.
- Debt Financing
- Amount Raised: Not publicly disclosed
- Date: May 2022
- Lead Investors: Not publicly disclosed
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To secure additional capital for operational expenses.
- Debt Financing
- Amount Raised: USD 13,100,000
- Date: December 2021
- Lead Investors: Not publicly disclosed
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To support ongoing business operations and growth initiatives.
- Series Unknown
- Amount Raised: Not publicly disclosed
- Date: January 2019
- Lead Investors: InnoVen Capital
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To expand product offerings and market presence.
- Series C
- Amount Raised: USD 140,000,000
- Date: September 2018
- Lead Investors: Mithril Capital Management
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To scale operations and expand market reach.
- Series B
- Amount Raised: INR 1,900,000,000
- Date: August 2015
- Lead Investors: Tiger Global Management
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To enhance product development and market expansion.
- Series A
- Amount Raised: INR 540,000,000
- Date: April 2014
- Lead Investors: Blume Ventures, Tiger Global Management
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To develop initial product offerings and establish market presence.
- Angel
- Amount Raised: Not publicly disclosed
- Date: January 2013
- Lead Investors: BITS Spark Angels, Blume Ventures
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To fund early-stage development and operations.
- Seed
- Amount Raised: Not publicly disclosed
- Date: September 2012
- Lead Investors: Not publicly disclosed
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To kickstart the company and develop initial prototypes.
Total Amount Raised: USD 398,100,000
Current Valuation: Not publicly disclosed
Key Investors
- Anthelion Capital
- Details: Anthelion Capital is an investment firm led by Vusal Najafov. They focus on innovative companies that improve operational efficiency and transform inventory management.
- Investment Focus Areas: Operational efficiency, inventory management, technology.
- Notable Investments: GreyOrange.
- InnoVen Capital
- Details: InnoVen Capital is a venture debt firm that provides financing solutions to high-growth companies. They have a strong presence in Asia and have supported numerous startups.
- Investment Focus Areas: Technology, healthcare, consumer services.
- Notable Investments: GreyOrange.
- Mithril Capital Management
- Details: Mithril Capital Management is a growth-stage investment firm co-founded by Peter Thiel and Ajay Royan. They focus on transformative and technology-driven companies.
- Investment Focus Areas: Technology, healthcare, industrials.
- Notable Investments: GreyOrange.
- Tiger Global Management
- Details: Tiger Global Management is an investment firm that manages hedge funds and private equity funds. They are known for their investments in technology and internet sectors.
- Investment Focus Areas: Technology, internet, consumer services.
- Notable Investments: GreyOrange.
- Blume Ventures
- Details: Blume Ventures is an early-stage venture capital firm based in India. They invest in technology startups and help them scale their businesses.
- Investment Focus Areas: Technology, consumer internet, healthcare.
- Notable Investments: GreyOrange.
What's Next for GreyOrange?
GreyOrange stands at the cusp of a transformative era in warehouse automation, with opportunities to expand its fulfillment orchestration platform across warehouses, distribution centers, and retail stores. The sector's potential is vast, driven by the increasing adoption of robotic solutions and the shift towards automation in supply chains.
Future fundraising appears promising, given the successful Series D round and the growing interest in automation technologies. This influx of capital will likely fuel further innovation and market expansion, positioning GreyOrange as a leader in the industry.
However, challenges such as high capital expenditures and the need for facility redesigns could pose hurdles. Additionally, competition from other automation firms and economic fluctuations may impact growth. Despite these challenges, GreyOrange's strategic partnerships and technological advancements set a strong foundation for continued success.
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