Total amount raised
$38.7 Million
Latest funding date
2/1/2022
Location
Happilo has successfully raised funds through two private equity rounds, with Motilal Oswal Private Equity and A91 Partners as key investors. The latest funding round was led by Motilal Oswal Private Equity, continuing their support for the healthy food brand.
Keep reading to explore the intricacies of Happilo's fundraising journey and the investors backing this innovative platform.
What Is Happilo?
Happilo, founded in 2016, is a health food brand headquartered in Bengaluru, India. The company specializes in premium dry fruits, nuts, seeds, and berries, offering a wide range of nutritious and healthy food options.
Operating in the food and beverage, personal health, and snack food industries, Happilo employs between 251-500 people. The brand is known for its automated manufacturing unit in Yeshwantpur, Bengaluru, and its commitment to high-quality, natural snacks.
How Much Funding Has Happilo Raised?
- Private Equity Round
- Amount Raised: USD 25,000,000
- Date: February 2022
- Lead Investors: Motilal Oswal Private Equity
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: The funds will be used for product expansion, acquisition of synergistic food brands, brand building, capacity expansion, and deepening distribution infrastructure.
- Series Unknown Round
- Amount Raised: USD 13,500,000
- Date: February 2021
- Lead Investors: A91 Partners
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: The funding was likely aimed at supporting the company's growth and expansion efforts.
Total Amount Raised: USD 38,500,000. Current Valuation: Not publicly disclosed.
Key Investors
- Motilal Oswal Private Equity
- Details: Motilal Oswal Private Equity is a private equity firm that has been a significant investor in Happilo, participating in multiple funding rounds. They focus on growth capital investments and have a strong presence in the Indian market.
- Investment Focus Areas: Food and beverages, consumer businesses, tech-enabled consumer franchises.
- Notable Investments: Happilo, multiple category leaders within the food and beverages segment.
- A91 Partners
- Details: A91 Partners is a venture capital firm that invests in early to growth-stage companies. They have been a key investor in Happilo, supporting its growth and expansion.
- Investment Focus Areas: Consumer, healthcare, financial services, technology.
- Notable Investments: Happilo, various early to growth-stage companies.
What's Next for Happilo?
Happilo is poised for significant growth, with opportunities to expand its product lines and distribution network. The company aims to achieve a revenue target of ₹2,000 crore in the next four years, leveraging the increasing consumer shift towards healthy snacking options.
Future fundraising opportunities are likely, given the ambitious expansion plans and the need for additional capital to support product and brand building, capacity expansion, and acquisitions of synergistic food brands. The backing from Motilal Oswal Private Equity and A91 Partners positions Happilo well for these endeavors.
However, challenges such as competition from other healthy snack brands and the complexities of scaling operations while maintaining product quality and customer satisfaction could pose hurdles. Navigating these challenges will be crucial for Happilo's sustained growth and market leadership.
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