
Total amount raised
$500 Million
Latest funding date
2025-06-17

Location
Under Armour has made significant strides in the sportswear industry, becoming a prominent name through strategic funding and investment efforts. The company's journey in securing financial backing has been pivotal to its growth and market presence.
Keep reading to explore the intricacies of Under Armour's fundraising journey and the investors backing this innovative brand.
What Is Under Armour?
Under Armour is a leading brand in the sportswear and athletic gear industry. The company offers a wide range of products for men, women, and kids, emphasizing innovation, performance, and comfort.
Founded by Kevin Plank, Under Armour has grown to become a prominent name in the market, operating in multiple regions including the US, Canada, and Mexico. The brand engages with its community through social media and provides comprehensive customer support.
How Much Funding Has Under Armour Raised?
- Post-IPO Secondary
- Amount Raised: USD 100,000,000
- Date: May 2023
- Lead Investors: BDT & MSD Partners
- Post-IPO Debt
- Amount Raised: USD 400,000,000
- Date: June 2025
Under Armour has raised a total of USD 500,000,000 in funding.
Key Investors
- BDT & MSD Partners
- Details: BDT & MSD Partners is a prominent investment firm known for its strategic partnerships and long-term investments. The firm focuses on providing capital and advisory services to family- and founder-led businesses.
- Investment Focus Areas: Consumer products, financial services, healthcare.
- Notable Investments: Not publicly disclosed.
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